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Sports Tourism in the UAE: Continued Methodology Section - Essay Example

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Research Methodology This section discusses the research methodology used to conduct the research. The thesis incorporates quantitative research methodology, which is precise as well as conclusive. This chapter discusses the methods used to conduct the research and defines the variables that affect people’s perception about sports tourism in UAE and how the role of women participation affects this type of tourism…
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Sports Tourism in the UAE: Continued Methodology Section
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Download file to see previous pages The reason for choosing Quantitative Research methodology is because of the valuable statistical analysis it provides using survey questionnaire. This method thus provides easy access to valuable information supporting the study, one that may have not been touched by documented book and previous studies. The questionnaires will provide views and opinions from the general population within the UAE as to how there come to be a link between the sports tourism goals of the UAE and the aims to increase sports participation by female population in the UAE. A social survey has been conducted on a large scale to collect the data for statistical analysis. According to McNeill and Chapman (2005), a social survey is a tool to get large amounts of data from a large number of people in a small amount of time. Suitability of Quantitative Methodology for this Research Quantitative research methodology has been selected for this research because of its precision and less time consumption. The thesis needs a solid conclusion and that is why the statistics of Quantitative research method have been incorporated. In the later section of ‘data analysis’, the findings from the questionnaire can be analyzed to be used in the conclusions sections. Another advantage for using this method is because it is conducted in the standard form and since the thesis discusses social dynamics of UAE (regarding female participation in sports) the study must continue. Later other people will be able to repeat the experiment and add useful contribution. Society and its culture are always in motion, they keep on changing. No study or conclusion is definite for infinite period of time. Other researchers will be able to learn from this research and cite it in their thesis later on when UAE culture will be slightly different from today. Another reason as to why Quantitative methodology has been used here is because it gives a predetermined format to the matter this is being researched. In comparatively very less time, the only method that can measure social behaviors is quantitative research. Sports tourism is booming in UAE and probably the most suitable way to capture and analyze people’s thoughts, perceptions and reflections about UAE women shining in the sports field is quantitative research method. The assumption that social world can be observed, reflected and measured gives a predetermined procedure or set-up in which data findings can be produced (Henn, Weinstein & Foard, 2009). As described earlier, it will be an ongoing research, having a predetermined format for producing the data will be helpful for all users of this research. Quantitative research allowed to comprehensively incorporate the indicators which measured the social values of UAE. An indicator is an entity which is used to infer attribute regarding the subject (Singh, 2007). For this research, the active participation in sports by women is an indicator of open beliefs about religion and culture, conversely if there is no tangible obstacle for females that forbids them to take part in sports then this behavior has been used as an indicator for religious and social constraints. Population and Sampling The questionnaire was designed to target two different populations, the general public- 200 participants including both genders across age ...Download file to see next pages Read More
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