The Future of the Industry of Travel Agencies in the United Kingdom - Dissertation Example

Download file to see previous pages Examining the future of the industry of travel agencies in the United Kingdom is valuable for the current players in the market, as it will help improve the current practice and help resolve the declining market. The study aims to evaluate the effects of technology in the UK’s travel agency industry, in order to analyze the potential disadvantages it presents and the potential, it presents for optimal utilization. Identifying the threats that the information and communication technology era presents is valuable in mitigating its effects on the Travel Agency industry. On the other hand, analyzing technology as a tool for business growth would reinforce business practice and promote growth. Apart from market players, the study will also be beneficial for scholarly and academic work, as it would contribute to the body of knowledge that evaluates the correlation of tourism and technology, on both the negative and positive aspects. The current research will also be helpful for consumers, as a means of awareness and a more accurate reference for choosing the best option in booking holiday travel that best suits their needs. Lastly, the study is useful for future research, as it would delve into the projected impact of technology on UK tourism.
Research Question
1. How does Information Technology (IT) negatively impact UK’s Travel Agency?
2. How does IT contribute to UK’s Travel Agency?
3. How does IT affect consumer behavior in terms of disintermediation?
4. How can IT improve UK’s Travel Agency’s practice to sustain the business?
Research Aim
To evaluate the effects of information technology on the future of the United Kingdom’s Travel Agency Industry.
Research Objectives
1. To identify and analyze the threats brought about by IT in UK’s travel agency industry.
2. To determine the opportunities generated by IT in UK’s travel agency industry.
3. To analyze how IT affects consumer behavior on disintermediation.
4. To identify strategies to utilize IT in UK travel agencies to develop business practice. ...Download file to see next pages Read More