Nobody downloaded yet

Television Media Sociology Assignment - Term Paper Example

Comments (0) Cite this document
Summary
Television Media: One of the talking points among the intelligentsia is the dangers posed by lack of diversity and representation in the mainstream media’s coverage, especially that of Television. This situation gives rise to production of news content that serves the interests of select media elite…
Download full paperFile format: .doc, available for editing
GRAB THE BEST PAPER91.9% of users find it useful
Television Media Sociology Assignment
Read TextPreview

Extract of sample "Television Media Sociology Assignment"

Download file to see previous pages The general public, made helpless by this system, are presented a narrow political agenda that holds no real significance for them. In other words, while the Television media has the power to elicit a policy response from the government, the outcomes tend to benefit the media elite rather than people. (Potter, 2006, p.69) Added to this imbalance of power between the media and its consumers is the relative lack of alternative sources of information for the latter. A majority of Americans depend on the mainstream media for information on the political developments of their country and the world. With lack of alternative representation in the media, a distorted world view can be imposed upon an unsuspecting viewer. That is the American public is steadily losing confidence in mainstream media, presumably because of the general public’s realization of the biases inherent in its organization. The theory that the media sets the agenda for government policies is weakened by the fact that news coverage is generally superfluous and that their main source of information is the government agencies themselves. When seen in light of this knowledge, we see one basic flawed argument that the media significantly influences public opinion. To the contrary, it is the government, which perpetrates its bureaucratic interests by exploiting the opportunities provided by the media. (Burrell, 2000, p.148) Ideology as a sociological term has been interpreted in many different ways. But the following is an approximate definition of the term: Any system of beliefs, values and habits that are based on a particular political or religious school of thought. Media in general and Television in particular has always been used to propagate ideologies. Although the word “ideology” has come to carry negative connotations, the propagated ideas need not necessarily detrimental to the well-being of the audience. A very good example of this positive use of ideology is the British government run propaganda machinery during the First World War. As the strength of the British army grew weak in confronting an imposing German hostility, the military administration had to resort to Conscription as a means of restoring its strength. But a glimpse at the history of Television media in the backdrop of public administration and consumerism will show that the positive application of ideological propaganda is an exception than the rule. (Frisby, 2002, p.58) Almost every known media type is susceptible to ideological undercurrents, whether as a result of design or accident. The Television as a medium of communication and entertainment allows sophisticated application of ideological persuasion. It has to be remembered that television is a product of the twentieth century. The centuries prior to its invention were not devoid of prevalent ideologies or their imposition on the masses. However, the imposition of the desired set of beliefs and habits were achieved through brute force. These centuries saw colonialism at its peak; and where imperialism existed violence followed. But the twentieth century is different in that empires were giving way to independent republics, especially after the Second World War. (Burrell, 2000, p.148) Soap Operas, which form the bulk of cultural programming, are truly representative of the rest of the Television media. A careful study of soap operas helps us understand media in general and media’s role as vehicles of ideological pr ...Download file to see next pagesRead More
Cite this document
  • APA
  • MLA
  • CHICAGO
(“Television Media Sociology Assignment Term Paper”, n.d.)
Retrieved from https://studentshare.org/sociology/1432226-television-media
(Television Media Sociology Assignment Term Paper)
https://studentshare.org/sociology/1432226-television-media.
“Television Media Sociology Assignment Term Paper”, n.d. https://studentshare.org/sociology/1432226-television-media.
  • Cited: 0 times
Comments (0)
Click to create a comment or rate a document

CHECK THESE SAMPLES OF Television Media Sociology Assignment

Sociology

...Sociology Catfish Presentation of self refers to a seminal sociology which uses imagery of the theatre in an attempt to portray the necessity of human, social interaction. The documentary Catfish makes exemplary uses of presentation self where Yaniv establishes a long distance relationship with Megan. They communicate over the internet and exchange photos, images, and mp3 songs. Imagery is tremendously critical in the process of human interactions since it enables Yaniv to make an image of Megan from the items that they share (Vogt and Williams, 12). They enable the two to establish a long distance relationship without having seen one another. Impression management refers to both a conscious and...
3 Pages(750 words)Assignment

Sociology

...Task: Sociology Q1 A change in lifestyle and status has several accompanying challenges. Rising up the of life of an individual presents challenges to the individual and the family, as well. A rise in status may be evident through a change in income and education among other indicators of socio-economic status of an individual. A change in health status accompanied with a high status is a great concern for different people. There is a notable health disparity between different socio-economic statuses. This is evident in comparative studies of health discrepancy in developed and developing countries. A measure of the health status using the lifestyle index shows that dietary choices vary in the two categories of...
4 Pages(1000 words)Assignment

MASS MEDIA ASSIGNMENT (Sociology)

...Advertisement Rhetoric Advertisers putting together an advertising campaign are generally only focusedon what will sell their product or service most effectively. In attempting to accomplish this goal, they must necessarily pay attention to some of the basic principles of sociology, which allows them to 'get inside the head' of their potential consumers. This requires a combination of skills including knowing the culture of the consumer, his or her values and morals and some of the dominant symbols that have come to play a role in the social story. With this knowledge in hand, they are then able to craft an advertisement that will gain the attention of the desired audience. These types of advertisements frequently make...
5 Pages(1250 words)Assignment

Sociology

... College: The Importance of Education Introduction The concept of education is d several years ago during the reign ofAristotle, Plato and the likes. Various philosophers and scholars perceived the concept of education more or less differently but most of them held similar meaning. The term ‘education’ originates from a Latin word ‘Educare’ meaning to nourish or lead forth. According to Aristotle, education is the ‘creation of sound mind in the sound body’. Another prominent philosopher and scholar, John Dewey describes education as the development of all the activities in an Individual so that one can manage to take his environment. Similarly G.S. Thompson notes that education is how the environment influences an individual... College: The...
5 Pages(1250 words)Assignment

Sociology

...Using Sociology in The Future Sociology can basically be defined as the study of humans and the way they interact with one another. Sociology describes the interaction of individuals from different cultures. Sociology affects everyone regardless of age, gender, economic class and career choice. Each individual is a part of a society, group or organization. These classifications are important when determining how others interact. Having a career goal as a dental hygienist requires a knowledge of sociology. This knowledge is important in understanding how dental issues can affect people and how different income levels affect the type of treatment....
2 Pages(500 words)Assignment

Sociology

...? Applying Sociological Theories to Explain the Effect of the Criminal Justice Response on the Variations in Crime Rates between Social Groups An Analysis Paper Name Course Title Name of Professor Date of Submission Introduction Crime and deviance has constantly received grand attention from sociological theorists. Basic questions on the causes of crime and deviance, the roots of social order, and the response of the criminal justice system have drawn the interests of some of the great thinkers of sociology (Ruggiero, South & Taylor 1998). The outcome is a remarkable line of sociological theories of crime, such as differential association, control, labelling, subcultural,...
8 Pages(2000 words)Assignment

Sociology

...? Sociology SOCIOLOGICAL PERSPECTIVE In accordance to Peter Berger (1963) sociological perspective could be described as the seeing of what is general to people in a way. From this, it could be deduced that sociology seeks to know how society shapes the lives of people. In sociology, people in the society get studied in a number of ways. The perspective from which sociology views the society is quite different from the way a normal person could view it. Sociology by the help of the sociological perspective achieves viewing the society from another angle. It is by the use of the...
4 Pages(1000 words)Assignment

U.S. Sports and Society

...to drop so dramatically since the early 20th century? Explain your rationale in detail. Although women outnumber men in society, they are consistently pressured to subservience by society, rather than their biological makeup. However, the little improvements recorded by women are similarly owed to sociology rather than biology. Generally, women’s records have been dwindling as anti-change forces in society struggle to ensure women remain inferior to men in almost all spheres of life. Regrettably, the role of females in modern society is not what is revealed in television and other media, which portray women as subservience beings. In fact, the obvious numerical distinction and the more...
6 Pages(1500 words)Assignment

Sociology

...Concepts: Life, Death and Assisted Suicide” There are certain concepts and issues which prevail in the society but are not appreciated by some or many of the members. People have the right to live according to their wishes and desires but do they have the right to die when they have problems, illnesses and serious issues? Does the society permit them to avail such a right which takes up their lives? What is death in their perspectives? What then is the purpose of living? All these questions are answered in this paper according to my personal perspective about life, death and the right to die! In my opinion, life is something to cope up with. The first aim of a person is to ‘live’ and then live happily. A person has to take life... Life, Death ...
2 Pages(500 words)Assignment

Movie in sociology

...(Kornblum & Smith 2011). No persons should not be discriminated against in the society due to their health status or sexual orientation since sickness does not interfere with an individual’s ability to work and ability to help in the society. It is important to treat every individual equal and with equal respect that they deserve for the mutual benefit of the society. Finally, the issue of personal opinions and perceptions in a society influences greatly affects people in that particular society and Philadelphia film has clearly shown this. References Giddens, A., & Sutton, P. W. (2010). Sociology: Introductory Readings. Cambridge: Polity. Holtzman, L. (2000). Media Messages: What Film,...
4 Pages(1000 words)Assignment
sponsored ads
We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.

Let us find you another Term Paper on topic Television Media Sociology Assignment for FREE!

Contact Us