Principles of Visual Communication Messages - Essay Example

Personal perspectives When I first saw the image, my first reaction is what made me make it my choice of analysis. This image made me to smile and become happy not only in a satisfactory manner but also in a more reflective way. This is because what first rank in my mind is what I usually believe that things should happen in such an organized manner on earth. This piece of art is making a strong statement that stands for something worth thinking of, as it is neat and organized. It makes me to learn about the importance of putting things in order and careful selection of colors. This piece of art also showed me how hard work pays as the person swinging is enjoying herself due to the luxury presented by the surrounding. Personally, I can suggest that social values have a greater echo than political issues as presented by this art. First, the art portrays how the world should appear in terms of neatness and how things should be arranged in the modern world or society. It also shows the class differences without requiring much explanation as it is easy to interpret. Historical perspective “This is the most recent piece of art which was created in 2011 to tie in with the screening of the film ‘The Exit to the Gift Shop’” (Kok 19). The scene where the art was created is some distance away from where community members reside. They were trying to raise some money by converting the parking lot into a modern park with a good playground. It is one of the strongest examples of my artistic work that has been nicely decorated to capture almost all aspects of the modern artistic work. This is because of the color used, outward appearance and the shape of the art. Its outward image also gives more than one representation of what the artist was trying to explain unlike his first artistic work that showed only one meaning. The girl swinging and the writings on the wall are features that qualify this piece of art to have more than one meaning explained in the same piece of art. It is worth noting that the space used is small but the meaning is broad and can easily be understood from the first impression by viewing the image. At first as I observed the image, it gave me a different meaning after which it changed completely when I observed it critically. It influenced my way of thinking to give both the inner and outward meaning to any artistic work before drawing a conclusion. This work is therefore modern as compared to other works by other artists. Technical perspectives The given work illustrates some technical background skills where the artists was able to balance all his elements. There was no mixing of information and the features presented within the art are proportional to one another. This work is of high quality though seen by most people as cheap and low in quality. For this reason, most people consider his work as deceitful. In fact, this type of work is not devious since an experienced and knowledgeable individual does it. “Davis argues that he normally does his work in this manner in order to save time and avoid arrest by law enforcers” (Sikov 53). Ethical perspective “The image produced has some ethics in it, for instance the car parking being changed to a park implies that there are some reasons for that; may be the surrounding has attractive environmental features where people may relax their minds by looking at them rather than being a parking lot.” The presence of a person within the work shows that it is meant for people and the way it is presented shows ethics since there is no disorderliness. It is also clear and of three-dimensional appearances and; therefore, the whole piece can be easily analyzed. It can also be photocopied easily and produce other similar pieces within a very short time unlike other art works which are in sketchy form (Sandler and Kevin 95). Ethical perspective In order to fully explain this perspective, I am going to cite many principles for example the utility principle, veil of justice principle, and the categorical imperative principle. These principles help me decide on the right ethical decision. Some critics consider the use of graffiti as dishonest art and hence the implications or consequences the decision might have on this type of art are what I am going to consider in analyzing Davis work. Some of the people have argued that Davis should not be having more rights than anyone else since his use of graffiti is an offence as it is vandalism. “They therefore argue that the art should be removed as he is benefiting from what is illegal and unjust” (Lester 12). For me, I strongly believe that he is expressing himself and hence nothing is wrong especially in a democratic society where freedom should be the basic principle. The truth of the matter is that capitalist society is the most modern way of living. Cultural perspective From the semantic point of view cultural perspective can be seen to bring clear views and expectations of the park. With Davis work, there is a clear link between the image, context and writing where the artist is arguing that the parking lot be turned into a park. This writing is a clear indication of the message that is easy to understand. The swinging girl in the park is a clear indication of what Davis is pleading to the community and his suggestions to the public. He has made it so visually striking and this has connected to the audience at a deeper level making it easier to interpret his art. Davis art is summarizing the collective societal practices, thus it has affected those promoting social interaction and association. The audience can easily understand what the picture represents especially with the presence of the swinging girl. Swinging in a park is culturally unacceptable in other societies and hence Davis art is affecting the culture since it is not the right place to swing. The intended use of a parking lot is for packing vehicles but not for play. This purpose has out rightly contrasted with the activity of the girl. On top of expressing himself, Davis is fighting for what has been a common problem in the whole world that is anti-fascism and anti-socialism. The only difference with the other critics is that he has turned his fight into art that is becoming more creative than ever. This image has caused unjustified harm to the socialists since they believe on equality and generalization that is contrary to Davis piece of work. “The philosophy of the veil of justice could therefore be applied by the socialist viewers which can cause some harm to some extend” (Nelmes 32). Critical perspective Individual critics to Davis art are not possible simply because I believe he is trying to take the art to a new level. Change must occur in the world and cannot easily be stopped and hence criticizing Davis work is like refusing change, which is inevitable. However, I might support the idea that some forms of graffiti can represent an act of vandalism like making graffiti at inappropriate locations. The act of being obscene is an example of vandalism, which is unacceptable. When such art have a powerful message behind them as well as being expressed in a very nice order with strong and beautiful visual contact, they deserve to be rated as the most legal piece of art. In conclusion, this art originate from a civilized society where people are changing their life styles to fit into the current world. This is because the vehicles in the parking lot are new and the girl swinging is an indication of having reached the self-actualization level. This art is bringing all the other arts to the new level and hence use of graffiti should be legalized for production of such beautiful pieces of art. Works cited. Kok, Roe-Min. Rethinking Schumann. New York, Oxford University Press, 2011. Print. Lester. Visual Communication: Images with Messages. London: Thomson, 2006.internet source. Nelmes Jill. An Introduction to Film Studies. Newyork, Routledge, 2003.internet source. Sandler, Kevin S. Reading the Rabbit: Explorations in Warner Bros. Animation. New Brunswick, N.J: Rutgers University Press, 1998. Internet source. Sikov, Ed. Film Studies: An Introduction. New York: Columbia University Press, 2010. Print. Read More