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Marketing Communications Campaign Plan for Audi A3 Sportback E-Tron
10 pages (2715 words) , Download 1 , Case Study
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Mercedes has been implementing television and social media advertising in their marketing campaign (Albulescu, Dascalu, & Niculescu, 2015).... As such, marketing communication plan should be highly visible and persuasive in order to ensure economic and social success for the organization.... The internet provides distinctive avenues such as social media that will ensure effective information relay.... Through the evaluation of the customer traffic, comprehension of the number of customers that the organisation pulls to its website and even social media sites will be evident (Dasgupta, & Ghatge, 2015))....
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Impression of the Advertisement
10 pages (2710 words) , Download 1 , Case Study
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The neutral color tone of the ad carefully avoids any suggestion of intimacy or excitement beyond the purely social and the forms of the ad are sensual but not necessarily sensuous.... his indicates educated people concerned about aging well, but young enough to still flaunt what they've got in social places where the ‘good' life can be found. ... he theme of dating, the thrill of meeting someone perfect and just what you were looking for, fun and flirty outdoor activity in a social evening at a ritzy place....
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The Realities of Internal and External Culture: Air France KLM
10 pages (2500 words) , Download 3 , Case Study
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With this merger comes new realities in blending different human resources models, adapting to largely different internal cultures developed at the social and regional cultural levels, and a renewed focus on cooperation in order to make the combination of different human relations model work effectively.... Under Hofstede's Cultural Dimensions Model, power distance represents the level to which superiors hold a professional or social distance with employees in matters of governance and job role status....
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IKEA Business Ethics Dilemma
10 pages (2649 words) , Download 4 , Case Study
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"IKEA Business Ethics Dilemma" paper examines the main dilemma of IKEA which is how to respond to consumers' social demands and expectations and meet social responsibility in marketing.... For IKEA, consumer citizens are pressuring business to achieve higher levels of social and ethical responsibility.... IKEA adopts social corporate responsibility policies in order to meet ethical and moral questions and respond effectively to changing demands and laws....
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Essential Contract Law and Consumer Protection Law
6 pages (1449 words) , Download 0 , Case Study
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The paper "Essential Contract Law and Consumer Protection Law" states that the car parking company is liable for damages, under the common law.... Section 68(2) of the Trade Practices Act 1974 (Cth), states that in unfair or unreasonable contracts, exclusion clauses are ineffective.... ... ... ... The common law assumes that contracts are formed, only between persons who are fully capable of entering into contracts....
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Jess Westerly at Kauflauf GmbH
5 pages (1585 words) , Download 3 , Case Study
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From the paper "Jess Westerly at Kauflauf GmbH" it is clear that the implementation plan would involve deploying the teams responsible for the implementation process in the market and then making regular, and constant follow up on the process results.... .... ... ... Westerly primary responsibilities involved understanding the market and customers besides coming up with products that met and exceeded the needs of current and prospective clients....
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Understanding 401K Plans
5 pages (1250 words) , Download 0 , Case Study
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If the criteria mentioned in the paper are followed, 401(k) plans can prove to be very beneficial for employees, however, it is necessary that each individual employee take an active interest and keep track of its progress, so as to take appropriate action in case changes have to be made.... ... ...
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Ethical Problems and Principles
6 pages (1675 words) , Download 0 , Case Study
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The paper 'Ethical Problems and Principles' is a perfect example of an ethics case study.... Auditors are meant to give accurate results on the financial statement of firms.... However, in this case, Barbara is faced with a professional dilemma.... ... ... ... The paper 'Ethical Problems and Principles' is a perfect example of an ethics case study....
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Goats: The Green Alternative (A)
5 pages (1250 words) , Download 11 , Case Study
Goats: The Green Alternative Name Instructor Date Goats: The Green Alternative The usage of goats as a green alternative was a suggestion by a resort nearby the farm of McCoy.... The supervisor of the resort realized that the resort was facing high operational costs due to the inability of machines to cut and maintain the rocky and hilly terrain....
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The Impact of the London Olympic Games on the City's Development
5 pages (1576 words) , Download 2 , Case Study
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The paper " The Impact of the London Olympic Games on the City's Development" looks at how could showcase itself not just to tourists and foreigners visiting the country but also for local citizens who also take the time to spend their holidays and vacation in the country.... ... ... ... The idea of pursuing corporate profit in economics is well-matched with the usually coined the quest of moral goals in society as well as ecology....
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National Culture Impact on Employees
6 pages (1500 words) , Download 2 , Case Study
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This case study "National Culture Impact on Employees" is focused on how do multinational enterprises now operate across borders and this requires an understanding of the local cultures.... The cultural environment of the country of operation is important from the HR perspective.... ... ... ... Both Hofstede and Trompenaars have studied people in multinational enterprises and developed certain distinctive characteristics of each society....
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Apple inc. keeping the 'i' in innovation
20 pages (5000 words) , Download 5 , Case Study
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All these ensure that the company stays committed to the business and bring assured success through preservation of company ethics, social responsibility and high standards (“Governance”).... Apple is a pioneering company in the field of high end gadgets.... The company lays its foundation on the pillars of innovation and development of new products....
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Google: Innovation as Competitive Advantage
9 pages (2583 words) , Download 0 , Case Study
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Apart from these few others projects which they are presently working on are like reforming refrigerators to be linked to the internet to order foodstuffs as soon as they run out; planning a dinner plate that could identify the food and update the same into any social networking site etc.... Google earth, road map, navigation all are such innovation which make Google unique in this parameter of social use of internet....
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The Analysis of Nikes Strategic Plan
10 pages (2500 words) , Download 2 , Case Study
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Nike is fully committed in fulfilling its social responsibility goal.... The company has also made efforts in contributing to corporate social responsibility (CSR), by making effective decisions in environmental conservation, resource utilization, and pollution management....
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Will Gate Gourmet Remain in the Market
13 pages (3250 words) , Download 2 , Case Study
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ESTEL stands for factors which may affect the operations of business such as political, economic, social, technological, environmental as well as legal factors.... The study 'Will Gate Gourmet Remain in the Market?... finds a problem of this perspective company in its owners' - hedge funds' -craving to increase firm's liquidity and believes that rebranding, the strategy of differentiation and competent personnel policy can improve the company's position....
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The Key to Improved Business Performance: Banco Bank
10 pages (2500 words) , Download 2 , Case Study
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For example the rewards given to motivate workers are viewed differently by different individuals and cultures; some appreciate monetary rewards while others may appreciate non monetary rewards such as promotion so as to climb the social class.... The management should also encourage team building activities and events to give them extra social time with each other through open communication (Armstrong, 2000)....
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Current Issues of Nike, Inc
10 pages (2902 words) , Download 0 , Case Study
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Opportunities: The Company has opportunity in terms of enhancing its brand image by involving more in the corporate social responsibility and committing towards the sustainability.... has opportunity in terms of enhancing its brand image by involving more in the corporate social responsibility and committing towards the sustainability....
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Principles of Human Resource Management - Australian Airlines
8 pages (2321 words) , Download 0 , Case Study
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The paper 'Principles of Human Resource Management - Australian Airlines" is a good example of a management case study.... Currently, Australian Airlines is experiencing issues related to bad management.... The company's cost has gone up as well as the company is on the verge of losing its market share and money....
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Operations Management - Medac Healthcare Services
9 pages (2528 words) , Download 0 , Case Study
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The paper 'Operations Management - Medac Healthcare Services " is a great example of a management case study.... Operations management is the controlling and organizing of the vital business activity of providing goods and services to customers (Encarta, 2005).... ... ... ... The paper 'Operations Management - Medac Healthcare Services " is a great example of a management case study....
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The Market Basket Company Analysis
7 pages (1920 words) , Download 0 , Case Study
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The paper "The Market Basket Company Analysis" states that the case of Market Basket demonstrated that the employees have the capability to transform the decisions of the corporate enterprises.... The power of mass boycott on the private organizations is established by the case of the chain of the supermarket....
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Patent Rules in the UK
11 pages (2981 words) , Download 2 , Case Study
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This paper "Patent Rules in the UK" presents patents as an extremely important thing in protecting the innovations of one's business.... Patents are also intangible assets of one's business and apart from this can be sold or licensed in return for monetary income.... ... ... ... Patents can also be beneficial in marketing one's products and services, as customers like to follow innovative, forward-looking companies....
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False Memories
9 pages (2590 words) , Download 0 , Case Study
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This paper 'False Memories' aims at investigating the factors that can contribute to false memories.... There were four hypotheses that guided the study.... The results obtained in this study clearly points out the shortcomings that text testing presents in daily life situations.... ... ... ... A good example is evidence available indicating the susceptibility of human memory, whereby suggesting to somebody that they have seen something, there may be a tendency of them remembering seeing the event despite the non-occurrence of the event....
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Dell Marketing
2 pages (500 words) , Download 2 , Case Study
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Being the biggest computer company in the world, Dell had always been known for yielding high returns to its investors, largely in part to rapid growth and a superior business model which had revolutionized the entire computer industry.... However, a recent downturn in growth coupled with an overly ambitious revenue target has taken some of the wind out of its high-flying sails....
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Legal Brief of the Judgment in R v. Edwards & Others
2 pages (579 words) , Download 2 , Case Study
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In the paper 'Legal Brief of the Judgment in R v.... Edwards & Others' the author discusses some irregularities regarding the jury on the night of 25–26 May, prior to the verdicts of the jury being returned.... A juror had separated himself from the other members of the jury.... ... ... ... The author states that Juror A had met four women and had also talked to Constable Stanbrooke....
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CS 2 Descriptive Statistics Part I: Normal Curves, Variability, and Plotting
2 pages (500 words) , Download 6 , Case Study
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Its aim is to summarize a sample.... The various measures used to describe a set of data, measures of central tendency, measures of dispersion and measures of distribution.... Central tendency measurement.... ... ... Measures of dispersion include variance or standard deviation, minimum and maximum variables values, kurtosis and skewness (Trochim, 2006)....
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Politics and the Human Body
1 pages (590 words) , Download 2 , Case Study
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This paper "Politics and the Human Body" presents a dumping problem to the residents of the reservation area.... The secondary issue then is the fact that there is nobody that has proper jurisdiction as to the issues arising in the reservation area.... ... ... ... The actors of this case are the complainants who are the tribal members claiming that there is illegal dumping being done near their land....
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Managing Suicidal Clients
2 pages (586 words) , Download 2 , Case Study
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In the paper 'Managing Suicidal Clients' the author analyzes the case when in 2001, a high school counselor was sued because a student claimed he was told a particular English class was accredited, but he later lost his scholarship because it wasn't.... ... ... ... The author states that the guidance counselor denied giving the student that advice, but the courts ruled in favor of the student....
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Launching the New Product
2 pages (515 words) , Download 3 , Case Study
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This case study "Launching the New Product" presents the company that has just launched the new product, integrated management systems and process (IMSP) with a new project manager.... However, the project fails in its early stages due to frequent challenges orchestrated by poor coordination of work....
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The Role of an Equity Analyst
2 pages (632 words) , Download 2 , Case Study
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The author of the paper "The Role of an Equity Analyst" will begin with the statement that an equity analyst is a person who carries out the function of financial analysis of an organization for both internal and external clients as an essence of the job.... ... ... ... An equity analyst performs a different role in an organization analyzing financial data, predicting the need of the company's future, writing different financial reports, and making sale forecast....
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Impact of Water Reserves on the Economic
4 pages (1115 words) , Download 0 , Case Study
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The paper "Impact of Water Reserves on the Economic" discusses that insufficient water reserves pose a threat to the world's economic development.... This insufficiency has led to lowered living standards.... The effects that this insufficiency has on people's lives today call for a change.... ... ...
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Storm Drainage Design Project
9 pages (2579 words) , Download 2 , Case Study
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The paper "Storm Drainage Design Project" highlights that the rate of accrual of floodwater into the river is much faster than the rate of discharge.... Hence, to guard against adverse repercussions due to flooding, the possibility of adopting drainage by pumping to an open channel.... ... ... ... The peak rainfall height is 1....
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Marketing and Communication: PayPal
10 pages (2628 words) , Download 0 , Case Study
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The subsequent invention of the social media has enhanced marketing communication as marketers maintain dedicated pages through which they interact with their target audiences most of who constitute their target markets (Clow & Baack, 2007).... esides the website, the company has numerous social network accounts through which it maintains dedicated interaction with its customers thereby exchanging ideas while increasing the awareness on it products.... The interactivity that the different social networks provide makes such networks appropriate for carrying out effective marketing researches....
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Marketing Management at Coca-Cola
10 pages (2500 words) , Download 2 , Case Study
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The researcher of this paper aims to analyze marketing management at Coca-Cola and its position at the North Korean market.... The government of North Korea offered extensive support and assistance over the production activities of Coca-Cola that proved effective for the organization.... ... ... ...
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Magical Realism And Transformation Of Characters In Animated Films
10 pages (2500 words) , Download 2 , Case Study
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n addition, it is also likely that the numerous character transformations have been used to highlight or depict the social changes of the time some of which may include the changing women rights, homosexual issues and increasing transformations regarding birth rights and abortion rights among others (Moritz, 1996, 49).... Generally, although the silhouette artforms may have been made to target children, Lotte Reiniger may also have infused social responsibility. ...
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Benefits of Strategic Management
12 pages (2994 words) , Download 0 , Case Study
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These are maximization of social development, ensuring economic growth, provision of modern, adequate and up to date infrastructure, promoting security and justice for all and proper utilization and management of land and the environment.... A good way of thinking about this would be consideration of the political, social and technological life that was existent only a half a decade ago....
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City Planning, Green Policy between Beijing China and Soul, Korea
12 pages (3056 words) , Download 0 , Case Study
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This would be achieved by securing jobs for this people, offering them training to boost their skills, providing them with better housing conditions and other social services.... The green growth works with cultural, social and economic features.... The paper 'City Planning, Green Policy between Beijing China and Soul, Korea" is a great example of a management case study....
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Law, Justice of England and Wales Fire Service
10 pages (2779 words) , Download 0 , Case Study
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"Law, Justice of England and Wales Fire Service" paper examines England and Wales fire service law and how the law operates internationally, and the role of globalization in affecting the legislative and substantive work of fire and rescue service workers.... .... ... ... Globalization exerts immense on the financial condition and the business sector of the fire and rescue service....
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How the Government Presents Information about Events in China
12 pages (3856 words) , Download 1 , Case Study
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The regulations clearly made no room for possible disruption by the foreigners of their social order.... This situation may be likened to a host inviting guests to a social gathering and telling them not to touch anything, not to change anything, not to blow up the house, not to be rowdy or noisy, and generally follow the rules of the house.... For any reporter worth his credibility, a review of China's reputation of jailing members of the media should be enough warning for him to tread gently, lest he ‘harm China's national security or damage [its] social order' (People's Daily....
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The Effective Use of Power
11 pages (3122 words) , Download 2 , Case Study
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In organisations where the political, economic, social, technological, legal and ecological factors that make up the environment are constantly changing, effective leadership can be one of the key factors in organisational success. ... The Bases of social Power, In Buchanan, D....
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Kimono Japenese
11 pages (3170 words) , Download 0 , Case Study
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Since the proprietorship of the dress, many advertisements have been done on the mass media and the social media.... It is mostly preferred for social functions like weddings and tea ceremonies.... The focus in this case study "Kimono Japenese" will be the Asian culture....
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Developing Strategy for PRW Communications
10 pages (2500 words) , Download 3 , Case Study
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The paper 'Developing Strategy for PRW Communications» states that PR agency utilizes the approach to customer based marketing through the SIVA model.... The firm should improve web-based marketing campaigns through the removal of clutter from client websites, shifts in promotional materials etc....
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Marketing Plan for O2 Company
10 pages (2986 words) , Download 0 , Case Study
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The social environment will have minimal impact on O2's market offering.... O2 is already at the forefront when it comes to discharging the corporate social responsibility.... The communication will be made through the traditional media as well the social media which has gained a lot of prominence in recent times....
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Sustainable Development of Shell Corporation
10 pages (3497 words) , Download 3 , Case Study
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An Examination of Small firms in the UK's Construction and Restaurant Sectors Corporate social Responsibility and Environmental Management ... A penetrating critique of "green" strategy in chapter on social actors.... This paper "Sustainable Development of Shell Corporation" evaluates Shells performance as a sustainable corporation....
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The Difference Between Private and Public Debts
10 pages (2778 words) , Download 3 , Case Study
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The Declaration itself makes quite clear that they do when it proclaims that “everyone is entitled to a social and international order in which the rights and freedoms set forth in this Declaration can be fully realized” .... The paper "The Difference Between Private and Public Debts" states that if forgiving odious debt or putting a debt cap was instituted, the Third World might be able to pull itself from poverty and into industrialization....
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Dyson Corporate Strategy
9 pages (2250 words) , Download 3 , Case Study
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social: The critical factor that attributed to company success in the vacuum cleaner industry is the ability to mollify the apparently shifting demand.... Corporate social responsibility: A strategic advantage or a strategic necessity?... The author of this case study "Dyson Corporate Strategy" comments on the concept of strategic management....
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Second Avenue Subway Project
10 pages (2699 words) , Download 0 , Case Study
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MTA advised that such demolitions be done at night to avoid disruption of the community but S3 found it difficult to adjust to the required suggestions and undertook the demolitions during daytime as previously scheduled hence disrupting the social and business activities.... Risk preparedness was also scanty a factor evident by the continual halt of project work anytime an uncertain social, political or economic activity occurs....
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Steve Jobs vs Tim Cook: Analysis of Leadership Styles
12 pages (3424 words) , Download 0 , Case Study
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Another context that Cook is trying to deal with is in the field of corporate social responsibility (CSR).... CSR is one of the areas that Cook focuses on due to the belief that social awareness can further enhance the company's operational efficiency.... Jobs passed away almost two months after his resignation....
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Rise of Al-Jazeera in Arab Media
9 pages (2250 words) , Download 5 , Case Study
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In 2002, BBC Monitoring reported that Al-Jazeera "irritates Arab leaders because it gives airtime to their opponents and to ordinary viewers and discusses taboo political and social topics.... "Since its launch in November 1996, Al Jazeera has gained considerable popularity among viewers in the Arab world, while annoying many governments for tackling political, social and sometimes sexual issues previously regarded as taboo, as well as providing a platform for Arab dissidents....
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Coca-Cola - Providing More Infrastructures in the Diverse Market to Satisfy Customers Needs
12 pages (3062 words) , Download 0 , Case Study
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The internet has aided the creation of the social media such as facebook and twitter among others, and this has been beneficial since communication has been made easier and faster.... The company is helpful in the eradication of social ills such as poverty through philanthropic support for different projects and education for children from poor backgrounds....
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The US Antitrust Law and Sherman Act
20 pages (5000 words) , Download 2 , Case Study
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The survey 'USA Antitrust Law and Sherman Act' gives a background of antitrust rules with regard to the pricing style set by the Howard Tool Company - of one of the companies engaged in producing roller bits, affecting the competitors' pricing, and trying to become a monopolist in the market.... ...
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