Strategic Management Process/Vision, Goals, Objectives - Case Study Example

Comments (0) Cite this document
Summary
Strategic Management Process/Vision, Goals, Objectives Name: Institution: Strategic Management Process/Vision, Goals, Objectives Introduction The mission and vision statements of a firm help the people understand what a company is all about. Without the two of them means that the company cannot function since it has no set goals or objectives…
Download full paperFile format: .doc, available for editing
GRAB THE BEST PAPER92.3% of users find it useful
Strategic Management Process/Vision, Goals, Objectives
Read TextPreview

Extract of sample "Strategic Management Process/Vision, Goals, Objectives"

Download file to see previous pages Employees To the employees of the firm the company commits itself to providing staff with a highly stable working environment with the same opportunity for learning and also personal growth (Kelly, 2009). Innovation and creativity get encouraged for the improvement of Southwest Airlines effectiveness (Grossman, 2005). In addition, the employees will receive the same concern, caring attitude, and respect in the organization. This they should share externally with each and every existing Southwest Airlines Customer. To the community that the firm is serving, the firm’s goal is to become the hometown airline of each community they serve, and since these communities sustain and nurture them with their undying support and loyalty to their service, it is crucial that the airline embrace the community with its spirit of involvement, service and caring, to ensure that these communities turn out to be better areas to work and live (Kelly, 2009). ...
In their quest to protect the globe for the future generations, while meeting their set commitments to their Employees, Customers, and the Stakeholders, the airline will strive to lead its industry in highly innovative efficiency that conserves the existing natural resources, maintain a highly innovative and creative workforce, and to give back to the community that it lives and works (SouthwestAirlines, 2011). Southwest airlines have a group of employees volunteering from all sectors of the organization, and who become dedicated to continuing the company’s efforts in environmental conservation (Kelly, 2009). The group known as the Green Team comprises of all of the company’s business function, coming together under a common umbrella of improving the degree of the firms’ environmental stewardship through various daily actions (Grossman, 2005). This green team engages in a number of activities such as implementation of a highly efficient recycling program. Company's Values and Analysis The main core value of Southwest airlines is to remain at the helm the industry, introduce new technology, and change labor force to be a leading airline industry. The company’s values are also to use environment friendly technologies. Southwest airlines run one of the industry’s modern and highly innovative fuel efficient fleets. The company works hard to manage Greenhouse effect both on air and ground. The company is operating programs like efficient flight profile speed on air to help on this. The company is also keen and helpful to the community that it serves. From cash and donations to a number of volunteer efforts like Share the Spirit, the company reaches out to give ...Download file to see next pagesRead More
Cite this document
  • APA
  • MLA
  • CHICAGO
(“Strategic Management Process/Vision, Goals, Objectives Case Study”, n.d.)
Strategic Management Process/Vision, Goals, Objectives Case Study. Retrieved from https://studentshare.org/business/1456331-strategic-management-process-vision-goals
(Strategic Management Process/Vision, Goals, Objectives Case Study)
Strategic Management Process/Vision, Goals, Objectives Case Study. https://studentshare.org/business/1456331-strategic-management-process-vision-goals.
“Strategic Management Process/Vision, Goals, Objectives Case Study”, n.d. https://studentshare.org/business/1456331-strategic-management-process-vision-goals.
  • Cited: 0 times
Comments (0)
Click to create a comment or rate a document

CHECK THESE SAMPLES OF Strategic Management Process/Vision, Goals, Objectives

Strategic Management Process/Vision, Goals, Objectives

...?Running head: Strategic Management Process Strategic Management Process Insert Insert Insert 24 November Strategic Management Process Synopsis The Coca Cola Company’s vision statement defines a set of plans that the company adopts to continue thriving in the long term by keeping up with world trends, although it does not specify the ultimate goal beyond continuing to thrive. According to McNamara (2009), strategic management process should define the ultimate goal of the organization and...
5 Pages(1250 words)Research Paper

Strategic Management Process/Vision, Goals and Objectives

...thirty years, Southwest Airlines has been very successful and continues to grow and develop. Southwest Airlines in the past have highly managed towards staying ahead of its competitions by implementation of the new products as well as services into the Airlines industry. The company has also seems to have maintained its mission and vision for offering its customers with the lowest fares possible along with doing a profitable business. References Alkhafaji, A. F. (1995). Competitive Global Management. Prentice Hall. Michael A. Hitt, R. D. (2008). Strategic management: concept and cases. South-Western Pub. (2011). Southwest Annual Report. Southwest Mission...
5 Pages(1250 words)Term Paper

Starbucks' Mission (vision, goals, objectives) aligned with its strategies

...Starbucks positioned very well in the market. Over-all Performance and Analysis of Strategies Starbucks Corporation has been very successful in the past years. In 2007, the company consolidated net revenue of $2.2 billion, a twenty-two percent (22%) increase (Starbucks Coffee Website…, 2007). According to Starbucks Official Website, the company achieved four percent (4%) increase in store sales, and earnings of $0.21 per share, compared with $0.15 share last year. With these increasing numbers, it cannot be denied that the Starbucks Coffee Company has been successful. Therefore, the company has been effective in embodying its goals and objectives provided in their mission and vision...
3 Pages(750 words)Essay

Strategic Management Process/Vision, Goals, Objectives case 1 mgt 599

...XXXXXXX Number: XXXXXX XXXXXX XXXXXXX XXXXX XX – XX – 2009 Number of Words: XXX (Excluding Works Cited) Strategic Management Process: Case - JM Smuckers Company Executive Summary: The paper deals with the famous company Smucker’s. The mission, vision and goals of the company have been described and the weak points of the company have been highlighted. A recommendation for the company to use its positive aspects, i.e. the employees and the assets has been recommended and clarity of thought and ideas have been recommended for the development of the statements. Introduction: Smucker’s Company was founded in1897, with the founder selling his first product...
3 Pages(750 words)Essay

Strategic Management Process/Vision, Goals, Objectives slp 1 mgt 599

...XXXXXXX Number: XXXXXX XXXXXX XXXXXXX XXXXX XX – XX – 2009 Essentials for Good Mission and Vision Statements Introduction: The mission statement of a company is a way to express the goals of the company to the customers, clients, shareholders and employees, i.e. all the stakeholders (Johnson, Scholes and Whittington). The vision statement provides a vivid picture of the goals for the company (Change Factory). This paper aims at highlighting five major components of a successful mission statement and vision statement. Components of Successful Mission Statements: The five main components for development of successful mission statements include...
2 Pages(500 words)Essay

Goals and Objectives

...that I wish to stay in the hospitality industry and can now plan my future in a positive manner. Aristotle, a Greek philopher; has explained the meaning of goals and objectives in a comprehensive manner: “Man is a goal seeking animal. His life only has meaning if he is reaching out and striving for his goals”. Worldofquotes.com (2006) Critical Appraisal of the Placement It is very easy to set personal goals and objectives when we know what we want in life, professionally and personally. I am very happy because I am working in a big company like Superdrug. I am a satisfied man because I have become aware of my capabilities and my...
3 Pages(750 words)Essay

Spanish culture paper

2 Pages(500 words)Admission/Application Essay

Strategic Management Process/Vision, Goals, Objectives

...STRATEGIC MANAGEMENT PROCESS: MISSION AND VISION MENTS Strategic Management Process The strategic management process is a procedure of defining the organization’s long term strategy. It is a set of techniques and ways in which the managers choose the right strategies which aid in the better performance of the organization. In simple words, it defines the ultimate goal of the organization and the policies and set of plans that the organization decides to adopt to achieve that goal (McNamara, 2009). The Mission...
3 Pages(750 words)Research Paper

Strategic Management Process/Vision, Goals, Objectives

...Strategic Management Process/Vision, Goals, ObjectivesStrategic management process This is process by which an organization’s strategy is defined. It entails the systematic procedure where company’s managers select appropriate strategies for the company. The process is continuous and aims at appraising the company’s performance. Strategic management process contains guidelines that must be followed to obtain the best performance. These involve scanning the environment, formulation...
3 Pages(750 words)Term Paper

Goals and Objectives Assignment

...Goals and Objectives Assignment Goals and Objectives Assignment Part Question Five important details for the event are the quality of data attained after research, identifying the names and academic profiles of the graduating students and alumni beforehand, the symposium purpose or product, the reason for the symposium, and the location for the symposium. Question 2 The quality of data is important because it sets the basis for the setting for graduate students to share and apply their findings. Knowing the names and academic backgrounds of the graduates and alumni before the symposium is very important because it provides the event organizers with the hosts’...
3 Pages(750 words)Essay
sponsored ads
We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.

Let us find you another Case Study on topic Strategic Management Process/Vision, Goals, Objectives for FREE!

Contact Us