Segmentation Targeting and positioning of hotels Essay Samples and Topics Online

Acceptance and Commitment Therapy

10 pages (2803 words) , Download 0 , Essay

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2012, ‘Mindfulness and modification therapy for behavioural deregulation: Results from a pilot study targeting alcohol use and aggression in women' Journal of Clinical Psychology, 2(3), pp.... The paper "Acceptance and Commitment Therapy" explains that Mindfulness-based cognitive therapy which is a mediation based psychotherapeutic intervention that aims to minimize relapse of recurrent depression....

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The Analysis of the Ecuadorean Market

13 pages (3721 words) , Download 2 , Dissertation

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The paper "The Analysis of the Ecuadorean Market" states that globalisation was considered a primarily political issue, with implications concerning foreign dominance and power wielded by rich, developed nations over the developing underdeveloped Third World countries.... ... ... ... On the other hand, internalisation advantages refer to the retention and integration of assets and skills within the firm as against taking advantage of the scale economies of the marketplace, which, however, lowers controls....

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Sustaining the Amazon Basin

16 pages (4328 words) , Download 2 , Coursework

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"Sustaining the Amazon Basin" paper focuses on Amazon Basin that comprises the world's largest rain forest that nurtures thousand of species and many of them are yet to be discovered.... This rich biodiversity has to be sustained at any cost, and extinction is permanent.... .... ... ... The river Amazon is the second-longest river....

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Characteristics of Smart Classroom

19 pages (4819 words) , Download 2 , Coursework

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This coursework called "Characteristics of Smart Classroom" analyzes the advantages and disadvantages of smart classrooms.... This paper presents information about the experience of teachers in smart classrooms, innate teaching experience, novel challenges and needs, the architecture of the Smart Platform....

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Performance and Wearable Technology in the Fashion Industry

16 pages (4565 words) , Download 3 , Essay

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This essay "Performance and Wearable Technology in the Fashion Industry" analyses the effects of performance and wearable technology on the lifestyle, fashion industries.... The technological improvements will change the fashion industry not just because of creativity, but because of the health benefits....

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The Neurophysiology of Peripheral Neurogenic Pain

17 pages (5125 words) , Download 2 , Essay

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This essay "The Neurophysiology of Peripheral Neurogenic Pain" focused on the aspects of peripheral neurogenic pain with regard to its neurophysiology.... A simpler and basic definition of pain can be taken to imply the unpleasant feeling that is usually caused by intense stimuli.... ... ... ... According to Sofaer, pain refers to an unpleasant sensory that is usually concomitant to actual or potential damage to the tissues or described in terms of such damage....

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Coordinating Care in the Specialist Setting: Tuberculous Meningitis

16 pages (4590 words) , Download 2 , Essay

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This essay "Coordinating Care in the Specialist Setting: Tuberculous Meningitis" is about a 48-year-old, female patient named MJ, who presented with complaints of three-month history of headache, tiredness, and fever.... MJ was self–medicating with Paracetamol 500 mg on a needed basis for fever....

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Social Media, Search Engine, and Mobile Marketing

2 pages (500 words) , Download 2 , Essay

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The author of the paper "Social Media, Search Engine, and Mobile Marketing" will begin with the statement that the recent advancements in technology, such as the emergence of the internet, computers, and mobile phones have made business transactions much easier.... ... ... ... Before the advent of the Internet, companies could only create branding and secure a market share via traditional personal sales methods and in-store sales....

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Economic Crisis and Consumer Financing

16 pages (4339 words) , Download 2 , Essay

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This essay "Economic Crisis and Consumer Financing" examines the ways in which the financial crisis affects the economic system.... The global economic crisis, which had initially evolved as a financial crisis in a particular nation, has now entirely installed itself with no backdrop in view.... ...

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Digital Acquisition Plan

7 pages (2080 words) , Download 3 , Assignment

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The appraisal report 'Digital Acquisition Plan' focuses on the marketing strategy and a detailed digital acquisition plan for the launch of the car company Honshu - Electrum.... The selling of motor vehicles is a complex buying decision and requires several stages in the buying decision process.... ...

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Zappos investment analysis

1 pages (250 words) , Download 4 , Assignment

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Many brands and businesses are looking to promote and market their products through billboards, TVCs and advertisements on radio as these marketing mediums are considered as highly effective (Keller, 139-155).... Zappos is the largest online store of the world and it is using.... ... ... Mainly the company has been focusing to promote its products through online marketing tools such as Social media, Search engine optimization, YouTube marketing and blogging....

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Capturing Customer Value through Pricing

1 pages (250 words) , Download 0 , Assignment

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The paper "Capturing Customer Value through Pricing" observes the concept of modern marketing strategy as the creation of customer value.... Marketing strategy elements like price, product, place, and promotion have to be based on capturing the customer's expectation, need, and satisfaction.... ....

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Promotion of Nike Fuel Band

4 pages (1000 words) , Download 2 , Assignment

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This assignment "Promotion of Nike Fuel Band" seeks to describe how Nike Fuel Band is currently utilizing each of the components of the IMC mix.... Promotion means activities that communicate the merits of the product and persuade target customers to buy this product.... ... ... ... A company is set to achieve its marketing objectives if it carefully implements different aspects of the IMC Promotional Mix....

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Finding the Best Mass Email Service for Your Business

4 pages (1104 words) , Download 0 , Assignment

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This work called "Finding the Best Mass Email Service for Your Business" describes the introduction of mass email service in electronic marketing.... From this work, it is clear about the chances of success for your online campaign, the reasons to use mailing services online for better returns.... ...

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General Pro-forma for Completing a Dissertation or Project Proposal

5 pages (1501 words) , Download 0 , Assignment

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This paper ''General Pro-forma for Completing a Dissertation or Project Proposal '' tells that For several years, charities in the UK have been engaged in selling various products such as strategies for building up funds, usually through catalogs and mail order booklets (Varey 2002).... .... ... ...

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Price and Promotion of a Product

6 pages (1759 words) , Download 3 , Case Study

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The paper "Price and Promotion of a Product" highlights that McDonald's engages in a sort of 'co-operative' marketing with popular movies by offering 'limited edition' collectibles or toys featuring characters from the movie, often alongside Mayor McCheese or HamBurglar.... ... ... ... The success of the promotional message is evidenced by the cross-generational loyalty of customers and many other factors....

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Toyota Prius Hybrid way: principles

5 pages (1657 words) , Download 0 , Business Plan

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The paper "Toyota Prius Hybrid way: principles" presents a marketing plan for Toyota Prius.... It starts with a brief introduction.... Furthermore, it also provides a brief overview of the automobile industry in Singapore.... A well-structured SWOT analysis of the Prius is included.... ... ... ... A marketing plan is an important part of the entire marketing campaign....

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The Effect of an Energy Drink on Blood Glucose Levels

15 pages (3750 words) , Download 2 , Essay

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The marketing of the product tends to also be specific; some targeting sports enthusiasts, others targeting those who are gamers (Smith, Gupta, and Gupta 2008, p.... The essay "The Effect of an Energy Drink on Blood Glucose Levels" discusses the use of energy drinks after which the methods and results of the experiment are explored....

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An e-commerce strategy and architecture

17 pages (4250 words) , Download 2 , Essay

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This study is based on fictitious scenario, in which we suppose Secure-Car is a traditional physical store which deals in Vehicle Ignition Interlock Devices for the protection of the vehicle security.... Here, it is necessary to know what a vehicle ignition device is and how it works.... ... ... ...

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Doritos Super Bowl Commercial Campaign

8 pages (2131 words) , Download 2 , Essay

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The paper "Doritos Super Bowl Commercial Campaign" explores the substance behind the success of the Doritos Super Bowl campaign, seeking to develop the grounding on which modern marketers can draw vital lessons to improve their strategies and enhance quality and create impressions in the market.... ...

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LOG503 MOD 3 SLP Assn - Logistic Planning

4 pages (1000 words) , Download 2 , Essay

LOG503 MOD 3 SLP Assn - Logistic Planning Introduction Wal-Mart is regarded as ‘highly-automated' sort of distribution center through which it can supply the products in different regions throughout the globe.... The company comprises more than 158 distribution hubs that are considered to be one of the major activities of its operational system....

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Strengths and Weaknesses of Louis Vuitton Moet Hennessy

8 pages (2000 words) , Download 7 , Case Study

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In addition to positioning its luxury brands, it has also targeted international diversity, which resulted in the company's achievement of constant growth without any barrier.... In addition to positioning its luxury brands, it has also targeted international diversity, which resulted in the company's achievement of constant growth without any barrier....

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Macroeconomic indicators of India and Vietnam

8 pages (2000 words) , Download 2 , Essay

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Vietnam and India should invest in the development of its working class population, as a strategy to increase the economies' positioning in the global economy 2.... This essay explores statistics on macro-economic indicators and economy reports, from Vietnam and India, towards evaluating the competitive attractiveness and the position of the economies to foreign investors....

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Understanding & Analyzing Competing Values Framework

7 pages (1750 words) , Download 7 , Assignment

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While some organizations tend to become effective upon maintaining efficient internal processes, others were efficient upon maintaining a more competitive external positioning and procedures when approaching their customers as well as clients (Rothstein & Burke 2010).... This paper talks about Competing Values Framework (CVF) which is among the common models used by business organizations to discharge day-to-day activities....

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Digital Strategy Key for News Corporation

8 pages (2000 words) , Download 2 , Case Study

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The author of this paper "Digital Strategy Key for News Corporation" touches upon the strategic leadership issues faced by a modern organization.... As the text has it, News Corporation, which is a multinational mass media company, has been selected as the sample organization in this paper.... .... ...

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Analysis of Financial Statements of Bogus Limited For the Year-ended 30 June 2004-2005

7 pages (1750 words) , Download 2 , Essay

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In terms of stability, although there is marked recovery in the leverage and liquidity ratios, Bogus Limited's debt ratios imply that the firm is still highly leveraged and may possibly encounter liquidity problems in the future as a result of its financial positioning.... The two-year financial results posted by Bogus Limited are analysed....

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A Wireless Network Structure Considering Security

9 pages (2250 words) , Download 2 , Coursework

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There are ways such as changing the default administrator username and password, turning on compatible WPA/WEP encryption, changing the default SSID, Enabling MAC address filtering, Disabling SSID broadcast, Preventing to auto connection to wireless networks, Assigning static IP addressing to devices, positioning the router or any access point safely and Turning off the network during extended periods of non-use....

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The Unknown Citizen by W H Auden

7 pages (1750 words) , Download 3 , Essay

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Technologies like personal computers, biometrics and global-positioning systems are making this possible.... Famous 20th century English poet, considered to be one of the masters of the Modernist Movement in literature.... This poem bases itself on the theme of anonymity that is imposed on the ordinary citizen due to the increase in urbanization and its attendant evils....

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Carl Jung: Life and Theories

7 pages (2107 words) , Download 3 , Essay

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Of course Jung's family religious background had a strong hand in positioning him to study mysticism and religion intensively which he used to reflect on his ... The objective of the present essay "Carl Jung: Life and Theories" is to outline the professional achievements of Carl Jung....

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Implementation of a Professional Development Plan to Address Differentiated Instruction

8 pages (2000 words) , Download 3 , Assignment

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Utilize variable positioning to put together and rearrange the groups of students according to the aspects such as content, capability and the evaluation results (Lawrence-Brown 2010).... Individuals are different due to the fact that everyone has autonomous mind.... The aspect of autonomy and rationality renders the individuals diversified minds hence, bringing about difference in thoughts....

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Shakespeares Comedy of Errors

4 pages (1000 words) , Download 2 , Book Report/Review

Shakespeare's The Comedy of Errors is considered a classic for multiple reasons.... It is today, still performed, studied and watched by a wide audience.... His creation of characters in this play is one of the reasons why his plays are still alive.... The humour, sympathy, and notion of real feeling and emotion displayed by and through these characters are what make them lovable and easy to relate to. ...

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Analysis of Financial Statements of Bogus Limited

7 pages (1750 words) , Download 2 , Essay

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In terms of stability, although there is marked recovery in the leverage and liquidity ratios, Bogus Limited's debt ratios imply that the firm is still highly leveraged and may possibly encounter liquidity problems in the future as a result of its financial positioning.... The paper "Analysis of Financial Statements of Bogus Limited" aims to assist a potential creditor in evaluating the company's financial health by looking at the efficiency and stability of Bogus Limited as indicated by the liquidity, leverage and turnover ratios posted in the given period....

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Typography

9 pages (2506 words) , Download 2 , Coursework

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This provides each letter with its own form of significance without allowing any to take subservient positioning.... This provides each letter with its own form of significance without allowing any to take subservient positioning.... The paper "Typography" focuses on understanding the mechanics that went into the development of typography, examining the concept and history of writing....

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Zombies: The Supernatural and the Reality

7 pages (1750 words) , Download 2 , Essay

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urther into the novel, particularly on the fifth chapter, Beyond the Black Box: When the Bodies of the Passengers Must Tell the Story of a Crash, the author narrates how investigators trace the events that led into any horrific plane crash through the positioning and the state of the cadavers upon the crash site....

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Pleaes .Requires.Overview.Paraphrase..rewrttin

4 pages (1000 words) , Download 2 , Essay

The Risks associated with Ionizing Radiation in Medical Imaging practice, and the Precautions required for Protection against them.... Medical imaging has, of late, revolutionized the field of modern medicine, emerging as an undeniable lifeline for early detection and diagnosis of diseases.... ... ...

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Mise-en-Scene Analysis

5 pages (1250 words) , Download 2 , Term Paper

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The director is responsible for the positioning of the actors, the camera angles, lighting choices and editing cuts, but it is up to the production designer to come up a fitting setting and visual effects to convey the story to the audience and it is the art director who ensures everything, including costumes and makeup, blend with the overall vision (Mackendrick, 2004)....

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Marxism as a major ideology in the 21st century

8 pages (2000 words) , Download 4 , Essay

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Lenin and his entourage, relying less on the postulates and the logic of Marxism, but rather on its findings (communism - is the inevitable future of all mankind, which can be achieved only through the dictatorship of the proletariat), built a tactical steps necessary to the seizure of power by the party, positioning itself as the best expresser of proletariat's interests....

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Performance within Community by BMW Group

7 pages (1750 words) , Download 3 , Research Paper

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It is mainly drawn to make arrangement from architecture and design, music and contemporary art which possess an affinity with the skill and positioning of its brands (BMW Group 2008).... In the paper "Performance within Community by BMW Group", the role of the company and the implications of their actions towards its society have been explained....

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Oedipus Rex by Sophocles

7 pages (1750 words) , Download 3 , Research Paper

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The strategic positioning of the peripeteia shortly after the discovery by Oedipus that he could return to Corinth to claim the throne and stop running away from past mistakes makes the story gut wrenching and more tragic for the audience (Kennedy and Gioia, 2010).... The book Oedipus Rex by Sophocles is an epitome of the Aristotelian tragedy....

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Usefulness of Comfort Theory

9 pages (2250 words) , Download 3 , Research Paper

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The physical concept relates to homeostasis and bodily sensation, including regular bowel function, pain relief, adequate oxygen saturation, electrolytes and fluid balance, and positioning and turning.... One of the numerous functionalities of nursing is to ensure that patients are comfortable....

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Managing Employee Relations in Today's Firms

8 pages (2000 words) , Download 4 , Assignment

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Changes in employee relations have come to the point that personal contributions to productivity within the workplace reflects on payment, responsibility as well as positioning.... The assignment 'Managing Employee Relations in Today's Firms' defines changes that have an effect on the employment relationship in the last 30 years, the impact of these changes on employees, how much the changes in the ER in the last 3 decades reflect the strategic choice of each of the actors....

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Comparative Religion

7 pages (1750 words) , Download 2 , Essay

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Secondly, Taoist practices include feng shui, which is a method of positioning objects, such as buildings and furniture.... The purpose of this paper is to describe which religion seems to resonate as the “truth” to me by analyzing the following seven religions: Hinduism, Buddhism, Confucianism, Taoism, Islam, Judaism and Christianity....

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Fire Safety Management & Legislation in Constructing

8 pages (2000 words) , Download 1 , Term Paper

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These guidelines cover aspects like strength and stability, positioning and installation , organizing the lifting operation , etc. ... This work "Fire Safety Management & Legislation in Constructing" describes the various safety requirements in the construction of a car park facility....

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Financial Management

4 pages (1000 words) , Download 2 , Essay

It has introduced the self service retailing in grocery retailing and since then became the most patronized grocery until.... ... ... The company is listed in the London Stock Exchange.... classified as retail grocery in the industry sector, and having supermarkets and banking as main The Sainsbury maintains 15 percent share in the company whom as of 2008 employs 150,000 employees....

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Blade for a 10kW Horizontal Axis Wind Turbine

10 pages (2500 words) , Download 2 , Term Paper

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The author examines horizontal axis wind turbines which are placed on the top of a tower and they have a rotor shaft with an electric generator placed there.... It is necessary to point the turbine into the wind so that it can face a wind power.... Small turbine use wind wanes to find the wind direction....

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What Evidence Is There for the Decline of the Nuclear Family

7 pages (2182 words) , Download 2 , Coursework

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The paper "What Evidence Is There for the Decline of the Nuclear Family" discusses that when nuclear families break up, women are often made to take up the sole responsibility of the care of the children.... Circumstantial as well as emotional factors play a role in this regard.... .... ... ... In general, how far the males are willing to forego the benefits enjoyed by them in the family is the second question....

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Florida Sex Offenders

7 pages (2110 words) , Download 1 , Coursework

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The author of "Florida Sex Offenders: Regulations and Constitutional Challenges" paper examines the state regulations specific to the sex offender, procedural guidelines and implementation of the registration/publication program, penalties for noncompliance, constitutional challenges, and concerns....

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Role of Respiratory Physiotherapy in Preventing Pulmonary Complications Following Thoracotomy

6 pages (2125 words) , Download 3 , Coursework

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This paper outlines the effects of positioning and various chest physiotherapies, pulmonary complications.... The objectives are to assess the effects of positioning and various chest physiotherapies in decreasing the pulmonary complications following various thoracotomy surgeries so that these aspects can be applied clinically to prevent and manage pulmonary complications efficiently, thereby to decrease the mortality and morbidity associated with them....

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McDonalds Should Take Initiative towards Hot Foods - Especially Coffee

8 pages (2000 words) , Download 2 , Research Paper

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Liebeck could have avoided the accident if she acted wisely while opening the coffee cup lid not positioning it between her legs.... The paper "McDonald's Should Take Initiative towards Hot Foods - Especially Coffee" states that at the point of delivery of the beverages and hot food items the consumers should be informed verbally by the person providing the service as a measure to prevent accidents....

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How Useful Is the Concept of the Auteur in the Context of Post-War European Cinema

9 pages (2526 words) , Download 2 , Coursework

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Truffaut was advocating a shift from this commercial positioning to that of the art of cinema.... The paper "How Useful Is the Concept of the Auteur in the Context of Post-War European Cinema" states that the problems with the trends in Hollywood stem from the fact that they are not confined to Hollywood cinema alone....

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Essays on Segmentation Targeting and positioning of hotels