Integration of Faith and Learning I - Essay Example

Integration of Faith and Learning I It must be d that the Bible contains a considerable number of valuable ideas that might be applied in virtually any area of social life. For example, there are verses that teach a person about the value of character. In addition to that, these verses might also be applied to a firm. A good example of such a verse is the following: “A good name is more desirable than great riches; to be esteemed is better than silver or gold” (Proverbs 22:1). This paper will analyze this verse from different points of view and show its values in terms of marketing and management.

To begin with, one might point out that in spite of the fact that the above mentioned verse does not define what “a good name” is, it clearly states the supremacy of character over temporal values such as money. In other words, this verse urges a person to put emphasis on personal spiritual development and have a sound, well developed character instead of a bank account full of money. This means that working on oneself is more preferable than spending time on earning additional money. The logic behind this is quite simple: while money is a resource that can be destroyed easily (spend or inflate), good character as well as a good name that comes with it will never spoil.

Secondly, the same verse might also be applied to a firm. In this case, a good name should be understood as reputation and riches – financial funds. Indeed, the above mentioned abstract of the Bible teaches firms to pay attention toward building a good reputation in stead of accumulating financial resources. The logic that this guideline features is similar to the one that was discussed previously: a firm should not consider money to be basis of its prosperity, but rather a good reputation that can last for many years, while money can be arrested or blocked, leaving a firm helpless.

Finally, one would make no mistake suggesting that the above mentioned verse might be interpreted in terms of marketing and management. Thus, the Bible argues that it is highly beneficial for a company to contribute to its reputation in different ways. For example, it is important to avoid involvement in scandals and make sure that every employee is working on strengthening firm’s positive image which will later be used as a competitive advantage when it comes to positioning on the market. Having examined all the points mentioned in the paragraphs above, in spite of the fact that the Bible is largely considered to be a sacred book of a particular religion, the ideas that it embraces may not only be used for personal development, but in such areas as marketing and management as well.

Thus, the primary concept that is enshrined in this book is that character should be regarded as a valuable asset that is able to become competitive advantage of a firm since character or reputation is able to last long while financial funds are temporal in their nature.ReferencesProverbs 22 - New International Version. (n.d.). Retrieved January 13, 2015, from https://www.biblegateway.com/passage/?search=Proverbs 22&version=NIV