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Tesla Motors (TSLA) - Case Study Example

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It was formed in 2003 with its headquarter in Palo Alto, California. The main goal of the company though was to create an electric sports car that…
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However, it had an upper hand over the other machines owing to the fact that the car did not emit gaseous waste products to the atmosphere, as it relied solely on electricity for power up and performance (Gregersen, 2014). One major reason for the invention of the electric cars is that oil is a commodity, whose availability may be limited by the year 2020. Oil is slowly but drastically becoming a depleting source of renewable energy (El Deeb et al, 2014). As at today, Tesla Motors has grown to produce two models of these electric vehicles namely, The Tesla Roadster and Models S.

There are plans however, that are underway to produce a third model, Model X by around 2015 (Ggrabianowski). In addition to these electric cars, Tesla has gone an extra mile of creating charging points at strategic locations especially in North America, Europe and Asia. In those areas, owners of such vehicles could charge these Tesla vehicles for free. Despite the fact that the company enjoys a great name for their innovations, economic analysts have on the contrary predicted that the company will contradictorily witness a decrease by 297.

06% in total earnings this year. “Tesla motors design and sells high- performance; highly efficient electric sports cars which do not compromise the customers in any way. Tesla motor cars combine style, acceleration and handling with advanced technologies, which make them among the quickest and the most energy- efficient cars on the road” (El Deeb et al, 2014, pg 3). The management has close to twenty senior employees that run the whole company with Elon Musk as the CEO. He is an experienced CEO with strong managerial background, and he is believed to be recruiting only the best employees around into the firm.

The sports cars manufacture takes place in California, where less than ¼ of the company factory is used to produce just but a single model. Hence, the managing team boasts of enough space to allow for newer models of Tesla motors.

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