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Business - Essay Example

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Discussion Questions Name of the Student Subject Name of the Concerned Professor April 12, 2011 Discussion Questions Apple and Phinnaeus or Julie and David: What’s in a Name? 1. Maryanna noticed the contemporary trends towards parents getting really concerned about the naming of their children…
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Download file to see previous pages... Also, Maryanna designed her products that are the names only after taking into consideration the expectations of the customers from a name. 2. Korwitti’s target market is the people who are very concerned about their and their children’s name that are the people who believe that a name imparts a person with specific traits and character. Korwitti chose to build a business on the expectations, aspirations and beliefs of these people and started a naming enterprise. Korwitti also targets the customers who intend to change their name so as to develop specific character traits and abilities. 3. Any company or a business that offers the people with the right kind of name and extends the appropriate assistance in that regard represents a competitive threat to Korwitti’s business. Also the companies and products that stimulate a rational and logical attitude in the customers regarding name and implore customers to dispel the belief that names are imbued with inherent character traits do pose a competition to Korwitti’s business. Market-to-Market Accounting 1. To put it simply, market-to-market accounting method means that a company is required to put the value of its assets on the basis of their market price on a particular day. ...Download file to see next pagesRead More
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