Principles of Marketing - Essay Example

Principles of Marketing When I started the module, I did not have much knowledge about marketing in essence. I was astounded that how marketing can pose to be a major force to reckon with but this is not the case anymore. What I have learned during this while is something that has properly constructed my basis for marketing in the times to come. I have learned that group dynamics are important from the marketing perspectives. The group activities form the core essence of the marketing realms and these are significant towards understanding the said dictums.

More than anything else, there is importance of working in collaboration with one another so that marketing comes out as the winner at the end of the day. My learning took place by absolute adherence to the marketing standards and rules which have been mentioned in the course books. I gained much insight from the teachers who were there to make me get acquainted with the norms and routines of marketing, and how these are employed within the practical world (Jobber, 2009). I once resolved a problem by understanding the intricate details related with marketing.

I looked up the marketing issue in my course book and consulted with my peers before I decided for my own self the best course of action. I believe this was one of the best solutions that I could have envisaged as it brought about a great deal of hard work and commitment at my end. I reached the conclusion through my marketing insight and the knowledge that I had gained all this while. As far as the mistakes are concerned, I met these as well. However I learned a great deal from these mistakes and built upon my repertoire with hard work and dedication.

I did not give up and went the way which had success written all over it. It helped me ensure that I gained quite a lot within the marketing realms and was able to manifest my truest basis in an easy way. My success was due to the strengths that I was possessing within my folds and I made sure that the opportunities that came my way were cashed upon in an amicable manner. There were also some weaknesses which I had to see where I was limited to the extent that I could not find out about segmentation phases in a marketing mix debate.

However, I gained all of this through research and past evidence into the subject at hand. The awareness of strengths and weaknesses on my part facilitated in my development of a marketing major where I gained a good amount on how things shaped up within the relevant fields of marketing. I understood that life is more than just pure luck. It must comprise of hard work, dedication and commitment on a proactive basis. This made my journey within the marketing realms an easy one, and I believe same will be the case with others as well, in the times to come.

Therefore, my hard work paid off in the end. Bibliography Jobber, D., 2009. Principles and Practice of Marketing. McGraw-Hill