To what extent do transnational media exert influence on Asian countries ---outline - Essay Example

The extent to which Transnational Media Influences Asian Countries Introduction Transnational media or international media is any media organizationthat operates in more than one country. Some of the most widely known transnational media include the BBC, CNN and Al Jazeera. The growth of transnational media has been boosted by major developments in digital communication according to Alterman (1998). In most cases, transnational media have their transmission equipment well networked and established in politically stable countries.

The sweeping wave of globalization has greatly impacted the media industry. Today, national and regional boundaries have ceased to contain flaws and flows even as countries struggle to institute measures to control international communications a noted by Alterman (1998). There are several advantages and disadvantages that have been associated with international communication as presented by media. Some of its advantages include the easy flow of ideas, influencing such things as transnational movements of people, capital, and goods.

New practices in media have greatly shaped media spaces leading to the establishment of contemporary cultures and doing away with age old orders. Asian countries previously were considered to be closed societies, almost geographically isolated from one another (TBS nd). This has however changed due to a myriad of reasons. This study will focus on the extent to which transnational media influences Asian countries. Main Objective 1. To establish the extent to which transnational media has influenced Asian countries Specific Objectives 1.

To establish the presence and operation of transnational media in Asian countries 2. To establish the extent to which transnational media operates in various Asian countries 3. To establish how much transnational media has impacted the socio-political, cultural and economic environments of Asian countries Research Design, Methods and Data Collection For this study, both qualitative and quantitative research will be carried out. The research will be descriptive in nature. Data will be obtained through both primary and secondary sources.

Primary data will be obtained by visiting relevant government ministries in charge of information and communication and through questionnaires distributed to the public. Considering the size of Asia and the extent to which Asian countries cover geographically, this study will use one Asian country as a case study. Secondary sources will include journals, books, reputable websites, newspaper articles as well as magazine articles. Data Analysis Once the data is gathered, it will be analyzed statistically using SPSS software.

Apart from analyzing the data to establish descriptive statistics, correlation and regression analysis will be conducted. A hypothesis test will also be done to ascertain if transnational media has indeed impacted Asian countries. Potential Challenges Many governments view international media with a lot of suspicion. In this regard, retrieving information related to the media from government officials may be difficult. The information that respondents provide may also be biased and devoid of certain truths.

Work Schedule This study is expected to take a period of 9 weeks. The time will be spent as outlined in the following Gantt chart. S?No. Activity Time in Weeks Wk 1 Wk 2 Wk 3 Wk 4 Wk 5 Wk 6 Wk 7 Wk 8 Wk 9 1 Preliminary preparations 2 Literature review 3 Questionnaire design 4 Conducting a pre-study 6 Actual gathering of Primary data 7 Data Analysis 8 Report writing and Editing 9 Report presentation References Alterman J.B. (1998) Transnational Media and Regionalism. Retrieved 22nd February, 2011 http://www.

tbsjournal.com/Archives/Fall98/Articles1/JA1/ja1.html TBS (nd) Virtual Symposium "Transnational Broadcasting in Asia. Retrieved 22nd February, 2011 http://www.tbsjournal.com/Archives/Spring99/Symposium2/symposium22.html