Patient Satisfaction and Customer Relations - Essay Example

Further, he states that customer satisfaction is the end result of employee satisfaction, cost benefits, and innovation. Coulter further suggests that steps such as motivational interviewing, telephone counseling, or setting up of helplines and personalized patient information all lead to patient satisfaction. When asked about their expectations or priorities, a lot of patients acknowledge that they expect reliable, safe, timely, and effective health whenever they are in need of it. Thus, patient satisfaction in most cases signifies or is a valid indicator that the quality of health care provided is excellent (Schoenfelder, 2012).). A satisfied patient like a business customer will become loyal to the medical practitioner hence maintaining continued contact.

MEHTA & MEHTA (2013) on the other hand focused their analysis on employee engagement. He states that engaged employees lead to organizational productivity and customer satisfaction. Employee satisfaction or engagement is beneficial to an organization since it directly affects customer satisfaction, revenue generation, and goodwill. Neupane (2014) also focused his research on the relationship between customer satisfaction and the performance of a business. He found out that there is a positive relationship between business performance and customer satisfaction.