Tobacco use poses a serious health challenge to the Canadian people. This is because excessive use of tobacco can result to an individual getting chronic diseases such as lung cancer and the esophageal cancer…
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In March 2013, the ministry of health came up with an advertising campaign that which compared smoking with flatulence. The response of this advertisement is twofold, there is one group that supports it, arguing that it is effective in depicting smoking as an anti-social behavior. This is the stand that Hager (2013), an editor with the Ottawa Citizen. This is an online newsfeed that is only available via the internet. However, Quan (2013), an editor with the times news feed has a different opinion. According to her, the advert is ineffective in portraying smoking as an anti-social behavior. This is because flatulence is a normal activity among mammals. According to her, the advert encourages people to smoke because it portrays it as a normal behavior. This is because it uses the notion of flatulence. The third article that this paper analyzes is a journal article by Pechmann and Reibling (2000). This journal talks about how to create an effective anti-smoking advertisement campaign in Canada, and the United States. It uses a case study approach in explaining the effective method of creating an advertisement campaign. Basing on that, this paper takes a stand that to create an effective anti-smoking advertisement; the creators of the advertisement must consider the age of the spokesman, the content of the message, and the manner in which the advertisers depict the behavior. Quan(2013) in her article argues against the use of flatulence in creating an anti-smoking advertisement campaign. According to her, flatulence is a normal biological process amongst mammals, and on this basis, equating smoking with flatulence sends a message that smoking is a normal social behavior. According to her, the intention of the advertisers was to denote that smoking is as embarrassing as engaging in a farting activity. This idea is wrong, and she denotes that there is nothing embarrassing with farting. She even further goes on to denote that even small children know that farting is a normal biological process. Quan (2013) describes the 53 seconds video advert. She denotes that the video depicts a young woman who admits that she farts at parties, but this does not make her a farter. According to Quan (2013), the intention of the advertisers was to denote that smoking is wrong, and it doesn’t matter where the act takes place. However, to her, the use of video in this campaign was ineffective, and therefore did not meet the objectives of the advertisers. Hager (2013) on the other hand does not agree with Quan. Hager denotes that the advertisement achieved its objective of depicting smoking as an anti-social behavior (2013). According to Hager, the target of the advertisement was people between the ages of 18 to 29. Hager denotes that farting is an embarrassing social behavior, and using this concept in the anti-smoking advertising campaign manages to give a message that smoking is an embarrassing and ridiculous social behavior. Hager (2013) further goes on to denote that the use of a young woman in the anti-smoking advertisement campaign is an effective method of reaching out to the young people. This is because they identify with her age. To support his opinion, Hager gives the number of views that the campaign got in the social media. He denotes that the advert got 36000 views within a week of its release. This to him is a proof that the advert was effective in sending out its message. Pechmann and Reibling (2000) on the other hand, in their Journal article describe how to create an
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They are promoters and health educators for patients, families, and communities. During provision of direct care, they observe, assess, and record symptoms, reactions, and progress; assist physicians during treatments and examinations; administer medication; and assist in convalescence and rehabilitation (Timofeeva, 2002).
The well experienced trainers and HR managers often explain that we can train thousands of employees how to manage and administer things but we cannot make them accountable for what they are assigned and liable to. Accountability if considered according to its objective and purpose is basically a responsibility to act.
In olden days, a nurse is a woman who suckles and generally for a younger child. In the 15th century, this idea developed into looking after or advising another, and not necessarily for looking after a child. This idea continued and in modern nursing, the main theme is to promote the quality of life.
Centuries ago, while the science of medical care was in its technical evolution stage, the prime area of reference was only the provision of health care. However, in today’s world, where the scientific world has come of age in its standing vis-à-vis disease care and prevention, subsidiary issues have emerged that are considered to be of prime importance in the realm of health care.
Nurses are often time-constrained due to scheduling, emergency response requirements, or workload, and the importance of succinct communications become even more critical. Communication can be casual, intense, or the matter-of-fact writing that produces a clinical laboratory report.
In this case, different tasks and issues would be introduced to further enhance the awareness of everybody concerning quality healthcare with regards to catering the needs of patients as well as for the improvement of Health Care as a service-based Industry.
In many cases, specific limitations are made (e.g. not to take on more staff without the approval of a superior). Registered nurses pay a special attention to delegation and collaboration with unregulated care providers and their role in healthcare.
In general, delegation is the process whereby an individual (nurse) transfers to some other individual (unregulated care providers) the duty of carrying out some particular action and, at the same time, taking some particular decision.
That is to say, nursing has a more active role to play in the health care delivery system than the past and nursing, as a profession is 'accountable' today. Many patients suffer only when they do not receive adequate care for the symptoms accompanying their serious illness.