FUNDAMENTALS OF INFORMATION AND INFORMATION SYSTEMS - Essay Example

y the company used to market for the age group 6-12 but later on since 2003 they began evolving products for the teenagers as well as young customers in their twenties. The company had its original marketing plan for the kids where they used to concentrate on fairy tale themes with mermaids, oceans and the sea colours making up for the product design. (Splash 2) Information, Information Systems and Information Technology are different aspects of organizational management. Information is critical to the managers and workers of the organization to function, Information systems provide them with a structure to derive information and information technology is the technology behind the entire operation.

“A distinctive feature of our programme, however, is its insistence on the need to study management and information systems in context, taking account of both professional, good practice models, and of the particular environments in which those models are applied.” (Heeks & McCourt 14) The information system depends on Management and Information System which is different from the management information system part. The management and information system is more concerned with the people, information and technology where all three are different parameters whereas management information systems have more to do with monitoring and quality control.

The information systems identified for Splash is an electronic commerce website model which is a niche segment of the market. The pace at which the internet technology has developed today has made the e-commerce model an extremely successful one in which there is still a huge scope and market for the company to sell their products. The concept of reaching out to millions of customers across the globe and selling their unique style of cosmetic products is something which the Splash management should go for in their goal of expanding their existing business.

“The internet makes it very easy for people to find goods, and it