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The concluding section will make recommendations for the future based on the PESTEL analysis.
Finland is a stable parliamentary democracy that has been a member of the European Union (EU) since 1995. It provides a remarkably stable home base for Nokia. A succinct overview of Finland as a politico-economic entity is provided by the Encyclopedia of Political Information:
Finland has a highly industrialised, largely free-market economy, with per capita output roughly that of the UK.... Its key economic sector is manufacturing - principally the wood, metals, engineering, telecommunications, and electronics industries. Trade is important, with exports equaling almost one-third of GDP.
According to the company website it had sales of EUR 10.3 billion and reported an operating profit of of EUR 403 million and earnings per share of EUR 0.14 in the third quarter of 2010.(Nokia, 2010) On the other hand Intomobile greeted this report by noting that while the overall mobile market is expected to grow by 10% Nokia sees its share of that market dropping slightly along with their value share. (Intomobile, 2010) Overall, Nokias economic position is strong but not perfect.
Demand for a firms products and their ability to continue manufacturing them are the key elements in the social element of PESTEL analysis. Nokias core competency, mobile communications, is growing in terms of volume and coverage and, at the same time, innumerable new applications are being developed at an astronomical pace.
In terms of its ability to thrive in a stable social environment Nokia is also ideally positioned. Its home country, Finland, is a stable democracy with a moderate gap between the wealthiest and the poorest citizens and a strong social support network. While not immune to the recent global economic meltdown Finland weathered it well. Additionally, Nokia
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(A PESTEL Analysis of Nokia Company Essay Example | Topics and Well Written Essays - 1000 Words)
“A PESTEL Analysis of Nokia Company Essay Example | Topics and Well Written Essays - 1000 Words”, n.d. https://studentshare.org/miscellaneous/1572469-a-pestel-analysis-of-nokia-company.
This paper presents brief report on the management strategy of Nokia Company and gives detailed analysis of both the internal as well as external environments. In order to to identify the opportunities along with the threats prevailing in the environment, various business analysis tools such as SWOT, PESTEL, Porter’s Five Force analysis etc will be included in the paper.
6 Porter Five Forces 6 Question 3: Imagine you are the new owner. What are the next steps you would take in terms of strategy and why? Where do you see areas to improve? 7 References 8 Question 1: Do you agree with the owner that there is a fit regarding the company strategy and resources?
Analysis of Nokia 8 Strengths 8 Weaknesses 9 Opportunities 9 Threats 9 Nokia Life Tools (NLT) 10 Challenges faced by Nokia India 11 Recommendations for successful launch of NLT 11 References 13 Executive Summary Nokia India has been present in the market since 1995 and it has grown at a fast pace especially in the period of 2003 till 2008; the annual revenue has increased by 33% during this period which shows that strategy followed for sub-urban and urban population is an effective one.
According to the report the concept of the strategic business unit, as developed in the literature, will be used in order to explain the firm’s strategic decisions. Strategic business units are ‘little businesses within an organization set up as units to ensure that a certain product or product line is promoted and handled as though it were an independent business’.
The company has an established brand name due its quality products and services. Nokia has partnered with different companies to advance its products to gain an advantage over its competitors. For instance, it partnered with Google map and navigation companies to incorporate navigation applications in its recent Smartphones and tablets (Goyal 7).
Please do like this: (Any such layout was not stated) 17 Existing Strategies: 18 Generation of strategic Options 20 Choice of Strategies 27 Implementation (Any specific implementation purpose was not mentioned) 27 McKinsey’s 7S Model 29 Eventually, limit the word count to 3500 words (excluding the words in table) 30 All the above requirements are in the original instruction.References 31 Appendix 33 Executive Summary The report deals with the strategic analysis and strategic development of Nokia Corporation.
Mining operations can be found to invest substantially in local economic development, through providing training, public services such as education and health, and public goods, such as clean water, transport, energy, and infrastructure (Mining and Poverty Reduction online).
If companies cannot gain a competitive advantage over their competitors, those companies will be most likely to lose their market share and may be weed out of the industry. In the other word, competitive