Marketing Environment of the Czech Republic - Essay Example

After its break with the Slovak Republic, the Czech nation rapidly privatized state-owned businesses. State ownership of businesses was at about 97 percent under communism—today it is less than 20 percent. The country is also reducing its dependence on highly polluting brown coal as an energy source, turning more toward nuclear energy. Unquestionably, the integral part of the history of Czech culture is Czech traditions. The traditions are mostly maintained in villages, especially in the Moravian-Silesian region, where they remain as a sign of the cultural taste of the specific areas.

Traditional costumes are increasingly popular among Czech people and are also appreciated by foreign visitors. Tourism is a rapidly developing sector, and millions come to Prague to visit castles, palaces, and spas. Although the political and financial crises of 1997 eroded somewhat the countrys stability and prosperity, the Czech Republic succeeded in becoming a NATO member in 1999 and a European Union member in 2004. Czech culture has firm roots in a rich and plentiful history. Tourists and visitors from all over the world can marvel at some of the most beautiful and oldest pieces of architecture, literature and fine arts.

Public administration or the management of public services is decentralized in the Czech Republic. Currently, there are only several compact issues managed directly and purely by the highest administrative level - the state. The Czech Republic uses several electoral systems and formulas for recounting votes into mandates. All elections are held on the basis of confidentiality, generality and equality. Direct voting prevails. In international relations, the Czech Republic seeks to represent itself as a democratic nation and a politically, economically and socially stable state in Central Europe.

It seeks to promote not only its particular interests but also to