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This leads to new beliefs, assumptions and behaviors. In the last two decades companies have been subject to change in the external environment in which technology plays an important role. This paper will discuss how technology influences the use of language in organizations for the right communication. Language is an important influence on the way social reality is constructed. Language is the external expression of the internal mindsets that define an organization (Butcher & Atkinson, 2001).
Language is also strongly associated with power. Language lies at the heart of managerial action. Thus language plays a role in organizational management and organizational change. Schein (n.d.) states that to manage internal integration and internal relationships, common language is a major issue. To function cohesively as a group it is important to understand a common language. Language can comprise of gestures, actions and words which are understood by all. Conflict arises when two parties assume about each without proper communication.
Today organizations use different technologies in improving internal integration and communication. These include radio, television, email, chat messages and SMS. Technology definitely influences the language use but does not change everything. Technology influences language even in ways which may not be very obvious. A metaphor “all guns blazing” is often used in organizations which implies that an action has been performed with energy or aggression (Moore, 2002). Here the technology of weapons has been used to communicate.
Both natural languages and technologies are important in performing any type of human activity. Aero planes fly people and cargo around the world and people strive to improve upon this technology for common good. Here again language and technology are used for mutual benefit. The technology of radio communication is used to support the language to transmit
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