A Business Proposal to Modify a Law - Essay Example

BUSINESS MANAGEMENT PROPOSAL To FD Dixon Legislator Re: Business Proposal to modify a Law Respected Sir, I would like to present this Business Proposal on behalf of Visual Management Systems Limited and plead you to look into our profile and problem details in order to create a new law for the benefit of the society and the business. Background of the company Visual Management Systems Limited is a privately owned company setup in 1996 to deliver world leading IP CCTV integration software & consultancy services and to provide their customers and partners with CCTV solutions tailored to their specific needs. The company operates in different manners including development of Titan CCTV software and looks for direct clients or partners to integrate the customers existing CCTV assets with the latest technology, so as to provide custom solutions for the specific security needs of clients. (Rigby, 2005) Aim The basic aim of the proposal would be to develop a modification of law based on the marketing plan for Visual Management Systems Ltd for expansion into the southern States of the country. Apart form this central theme it would also be looked upon there should be enough opportunity and specified methods to penetrate and expand market segments for the company in relation to the use and capability of the CCTV related security technology from the parameters of marketing and for this aspects too your moral and legislative help is extremely needed. Rationale of the Business The world is in the midst of an all-purpose technological revolution based on CCTV related security technology, defined here as visual security, software related surveillance techniques, and CCTV related security equipment. The macroeconomic benefits of the CCTV related security technology revolution are already apparent in some economies, especially the United States and United Kingdom. Historical experience has shown that such revolutions have often been accompanied by financial booms and busts, and the CCTV related security technology revolution has been no exception. But, while spending on CCTV related security technology goods is likely to remain stable in the immediate future, as past overinvestment unwinds, the longer-term benefits for the global economy are likely to continue, or even accelerate, in the years to come. While technological change is an ongoing process, there are periods during which technological progress is especially rapid, resulting in new products and falling prices of existing products that have widespread uses in the rest of the economy. Such periods are generally identified with CCTV related security technology revolutions. (Hood, 2003) Earlier examples include textiles production and steam power in the industrial revolution, railroads in the nineteenth century, and electricity in the early twentieth century (the automobile could also be included, but its development was relatively gradual). The effects of such revolutions have generally occurred in three (often overlapping) main stages. First, technological change raises productivity growth in the innovating sector; second, falling prices encourage capital deepening; and, finally, there can be significant reorganization of production around the capital goods that embody the new technology. (Hall, 2006) The growth of the CCTV related security technology sector in the 1980s was an important development for the economy, but it spurred relatively little policy or media interest. True, CCTV related security technology was recognized as a driver of comparative advantage for the US and the UK and there were a few initiatives involving industrial policy and military preparedness, CCTV related security technology was of interest primarily to specialists. (Prawer, 2005) A unique confluence of forces certainly came together in the 1990s: rapid technological advances in the technology sector; widespread recognition that security could be used to comparative advantage as well as process it; the rapid spread of a simple, inexpensive, and powerful wide-area security network based on non-proprietary standards; and financial institutions ready to fund investment in advanced technology. (Reuvid, 2005) These forces led to very rapid growth of the CCTV related security technology. As parts of the firms and consumers in the economy flocked to the new security system in large numbers, it became evident that CCTV related security technology and development of market segment of the subject required serious attention as there were high potential of the development in this sector. This is where Market development plan for Visual Management Systems comes into discussion. (Powell, 2004) In this context it would be relevant to mention that in contemporary extremely competitive and cost induced market economy, maintaining a ready for action benefit by becoming a low cost or a differentiator puts a heavy effort on having highly dedicated marketing plans. (Hutt, 2001) Competitive advantage is not merely making distinctions between a product and service or in becoming the low cost but in also being proficient enough to tap the company's exceptional skills or core competencies and speedily respond to customer's requirements and competitor's processes. Competitive advantage lies in management's aptitude to merge corporate-wide technologies and production expertise into competencies that give power to individual businesses to become accustomed with rapidly changing opportunities. (Kumar, 2005) Thus it becomes necessary for the organization to understand that any advantage related to protection or defense mechanism becomes the competitive advantage of the organization and Market development plan for Visual Management Systems becomes a very important aspect of that security system strategy depending on the CCTV protection measures. (Tyerman, 2005) Another effective market segment in terms of security system related to CCTV is the aspect of public safely. A large number of factors pose threat to human life and create a feeling of insecurity among population, resulting in disruption in personal and social life. Public Safety is the concept of governmental organizations concerned with protecting their citizens from all kinds of threats. The term 'public safety' covers different aspects of protection of the general population. Some of these include Protection against Accidents and Trauma, Protection against Crimes, Protection against Natural Hazards. But area where homeland security is concerned is Protection against Terrorist Activity. It should be remembered that the disaster of 9/11 took place when the terrorists took advantage of the American social way of life where the number of domestic frequent fliers are high enough to suffer a low security system. The same is true about London underground rail blast. In both the cases the terrorists took advantage of the counties' way of social life and it would be impossible to alter this way of life putting security as an alibi where the menace is basically organized by a fundamentalist motive. (Pacione, 1997) No country should rupture ever under such motives. It is not really an obvious practice to regard the civilian population within the parameters of agents of a security organization but given the fact that damaging activities are on high mode of action from parties with ramifying interests the authorities is in no position to overlook the issue lightly. As a result the next level of public safety and homeland security needed a better look. For the purpose as a civilian, one has to be burdened with keeping vigilance over people and situations that may be the sign of an impending disaster. There are several situations that demand suspicious attention like keeping notice of an unidentified person loitering near a facility for an unusually long period of time or one has to eye a dubiously dressed individual, especially an over-clothed figure that is wearing long and heavy clothes in which something threatening may have been concealed. There are also situations when someone is asking individual specific questions about sensitive issues, e.g. security matters or a stranger is found engaged in surveillance of a facility i.e. doing photography, sketching, or video recording of some of part of a facility. (Lamb, 2004) Alarm should also be raised when one finds a stranger trying to enter a facility by claiming to be a technician, officer, or contractor etc. or an unidentified person is found taking some form of property from a facility or office. Other relating situations may include circumstances when any stranger tries to place something like a package or suspicious object outside a department or facility building, find a waif like a backpack, container, or box etc. in some part of a facility or any suspicious item (even if appearing harmless) lying in some part of the building or outside it. (Banyard, 2005) Problem The discussion so far would be enough to convince you about the importance of the business. However, in accordance to the law of the State of California it is illegal to monitor any individual without his or her consent and any breach of this law is subjected to be viewed as an intervention into private parameters and thus it is subjected to criminal offence. (Sioros, 2000) Under such parameters it is not possible to operate in this region but as you can understand from the above discussion that the aim and the basic rationale of this business is basically aligned with the fundamental concepts of social and national security thus this business can well be stated as a social approach. (Manning, 2003) Conclusion Sir, the only solution in this regard is the change or modification of the existing law makes it more business friendly. Under such conditions it is obvious that to attain such act it you who could be termed as the most dependable person. I would recommend you to intervene in this matter and instigate the alteration in the forthcoming meeting or legislative session. Thus I would humbly ask for your intervention into the matter to make the state more social and business friendly. Thanking you in expectation of a long termed relationship, J Hawker CEO- Visual Management Systems Limited References: Banyard, P. 2005, Ethical Issues and Guidelines in Sociology, Flanagan, Cara Publication, London, New York Hall, T. 2006, Urban Geography, Routledge Contemporary Human Geography Series; 3rd Ed, & Francis Routledge, London, New York Hood, J. 2003, Business Management systems, Journal of Risk Research 6 (3), 233-251 (2003), Glasgow Caledonian University, Glasgow Hutt, M. & Speh T. 2001, Business Management: A Strategic View of Industrial and Organizational Markets, Harcourt Collage Publishers, Philadelphia. Kumar, H. 2005, Win Some, Lose None: The Approach of a Successful Salesman, HBT & Brooks Ltd, New Delhi. Lamb, D. 2004, Cult to Culture: The Development of Civilization on the Strategic Strata; National Book Trust, Kolkata Manning, C S. 2003, Principals and Practices: Society Today, National Book Trust, Kolkata Powell, M. 2004, Anatomy of CCTV: Case Studies of Changing Strategies, AB Publications Ltd, Wellington Prawer, H A. 2005, Birth of Security: The Evolving Intelligence, Part II, Allied Publications, Dunedin Pacione, M. 1997, US Cities: Geographies of Division in Urban Britain, Taylor & Francis, London Reuvid, J. 2005, Managing Security: A Practical Guide to Protecting Your Family, 2Nd Ed. Kogan Page, Sterling, VA Rigby, B & Porges, F. 2005, Design of Services for Events, 4Th Ed. Taylor & Francis Routledge, New York Sioros, D. 2000, Building for the 21st Century California: Society, Energy and the Environment, Fairmont Press, Lilburn, Ga Tyerman, J. 2005, Invention of the Crusades: The Aggressive Approach of Social Construction, Arc Publishers, Canberra Read More