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Managing Creativity - Essay Example

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Summary to essay on topic "Managing Creativity"
In this sunny but cold morning, I decided to take a look at a business article related with management. I picked up one related with a Brazilian businessman that some years ago and by reforming the traditional employee management philosophy, had helped to unleash the human potential of his employees by giving them the freedom of being resourceful and creative…
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Download file "Managing Creativity" to see previous pages... I have been always a lover of art and thanks to my older sister I grew up by going as often as we both could go to the High Art Museum of Santiago, Chile. She loved to take me to this rather small museum if we compare it with some of the European ones, but loaded with some extraordinary paintings that till today are some of the best to me.
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We were then delighted with the works of such talented Masters as Pedro Lira (1845-1912), Camilo Mori (1896-1973) and Alberto Valenzuela Llanos (1869-1925), among so many other ones. Lately, in 1994, the Museum showed for the first time an exhibition that made us to be breathless with the perfection of paintings from Claudio Bravo (born in 1936). I was living in Spain at that date, but she told to me about this great exhibition and I immediately took interest by knowing more about him through the newspapers and related literature I was able to get. I must admit that I have always consider myself with a much more classic and conservative tendency than modern on art feelings. It is still somehow difficult to me to understand the so called beauty of avant-garde or ultramodern paintings with abstract figures that symbolize whatever the viewer wants to see. However, my husband had reason when telling me about the great artist I could found on the non-classic but surrealist Master Salvador Dali (1904-1989). Even though I lived for 3 years in Spain, I never really took the trip to Figueras, to his Museum and natal city in the province of Gerona. But today I live in USA and knowing how famous Dali has always been and loving the idea of a small trip from our home in Greenville (SC) to the Salvador Dali Museum, St. Petersburg (Fla), we prepared ourselves for this adventure on art. It was then and there, three years ago when my eyes were opened to his work. I was tremendously impressed with his paintings. I truly never expected I was going to fall in love with them. They are not the classic style I am always looking for. The subject of his paintings is not obvious to my eyes and senses as the ones I know what I am seeing at the first sight of them for the first time. In contrast, they are very liberal figures and shapes, colors, symbols, several paintings and ideas in one canvas, but mixed in a way that captivated my full attention till today. Since then I cannot ignore how splendid this eccentric artist was. He was eager for the new, not only for the subjects that he picked up to paint, but for the new ways of presenting them to the world. Always using different tools, from brushes to everything else that could allow him to accomplish what he had on mind at the time he was painting (Descharnes and Neret, 1998).

Creativity and Business

At this point you might be wondering what this brief talk about my personal feelings on art has to do with business. But believe me, it is related. According to Wikipedia, the free web encyclopedia, creativity by definition is a mental process that involves the generation of new beliefs, ideas, observations, or new associations between existing ones. And Dali is just one ...Download file "Managing Creativity" to see next pagesRead More
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