British Broadcasting Corporation (BBC) has been a pioneer as far as broadcasting is concerned. Starting its journey from the days of Marconi, the corporation has seen many tumultuous times so far, and the future promises to be more so. …
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The corporation has indeed been trying hard to come up to the expectations by implementing changes from time to time. BBC provides a wide range of programs and services, including television, radio, webcasts, interactive applications with programmes serving, national, local, children’s, educational, language interests.
BBC is on the broadcasting horizon since the days Radio was invented, i.e. it is the first corporation to make use of ‘Broadcasting’ technique.
Even in today’s market driven dynamics, BBC has maintained a unique identity of serving the interests of public broadcasts over and above the interests of advertisers and stakeholders.
It has a strong infrastructure with 10 TV channels, 10 radio channels and runs 33 radio language services around the world.
The staff strength of around 27, 000.
Since it was the first one having started the broadcasts, therefore the inherent advantage of being the first one off the block will remain always with BBC.
It earns its operating finances from the licenses paid by the households.
The corporation has the backing of the government.
BBC Resources is one of the largest production facilities in the UK offering services which include studios, outside broadcasts, post production, design, costumes and wigs.
BBC Training provides courses, tailored training and consultancy services to help individuals and companies working in broadcasting and related industries.
BBC caters to a wide range of viewers across the globe with services like BBC America, BBC Canada, BBC Japan, BBC Food, BBC Kids (Canada), BBC Prime BBC World, Animal Planet, People+Arts, UKTV, UK.TV (Australia)
The ability to do truthful introspection and admit its shortcomings.
Functioning of the corporation is being criticized in the public domain for quite some time now.
In the recent past, BBC has tried to incorporate too many changes with limited success. Many of the steps have invited sharp reactions from different quarters.
Its share of viewership/ audiences is on a downslide for quite a while now.
With the high percentage of repeat broadcasts it appears there is dearth of talent in the corporation.
Though BBC is an autonomous broadcasting corporation, yet in the recent past it has been mired in controversies on account of its overtly pro-government stance particularly for handling the stories of Iraq war and West Bank stories.
Differences between different departments within the corporation
Its dependence on the License fee as the main source of financing the operations.
Onset of digital technology in the field of terrestrial as well as satellite broadcasting. In fact, BBC Radio pioneered the world's first national digital radio service in September 1995.
Corporation sees the need for improving the role of governors, which will help the corporation in managing the affairs more impartially.
New editorial policy makes the corporation to improve the quality of editorials and the news content.
Large number of BBC fans all across the globe. The corporation can provide them with quality content and truthful analysis, to make way for increasing the number of listeners/ viewers.
BBC's urge to come of the London centric mould by shifting some of its offices outside London. This will provide the corporation better and wider perspective.
The web space provides a hunting ground for catering to almost all segments
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Considering the media industry in the United Kingdom, it has been learnt that the industry has huge opportunities in the fields of computer graphics, computer games, creation of films, interactive media, radio and television. More and more skills are being recognized in these areas and multiple platforms are providing support for the television programs.
The strategy applied by him in developing the business of McDonald’s are discussed. In the subsequent section, the newly implemented strategies of McDonald’s (after Jim Cantalupo’s death) have been discussed by using McKinsey’s 7S framework. Ansoff Growth Matrix has been used to recommend and critically analyse various strategic approaches that could have been implemented by leaders of McDonald’s after 2004.
Strategic Change Management – NHS. Different approaches have been used in the literature for explaining the reasons for promoting strategic change within modern organizations. Moreover, since change is related to different organizational needs, the models of change promotes within organizations cannot be identical, even if similarities cannot be avoided.
BBC has it headquarter in London and several production centres all over the UK. It is one of the first broadcasting establishments and the largest in terms of employee volume in the global realm. It was founded on 18th October, 1922 by John Reith and George Villier (Norman, 2013).
Fighting Talk has been available as an mp3 download for three months but now follows Radio 4's In Our Time in offering pod casts to give audiences more control over how they listen" (BBC Pod casting Sparks Fighting Talk)
Additionally, in another strategy to boost the existing of Internet Radio in the BBC, and in order to develop its more and more, in 2005, another improvement was made at the station of the upgrading of the internet radio delivery.
The discussion starts with the citing of different strategies followed by BT in the given sequence. British Telecom, prior to its privatization, possessed an authorized monopoly over fixed line network in
eir corporate website – ThomasCookGroup.com, as well as their ‘retailing’ or customer portal – ThomasCook.com, together with the respective financial statements and annual reports in order to gain insight into planned activities, as well as achieved results and
ge from eight national TV channels with regional broadcasting coverage, around ten radio stations, about forty local radio stations to online news and entertainment coverage on the Internet, including the social media. According to the BBC News Website, there is a service of the
The issues in the management of project has been identified which leads to the project failure. PERT model as an important tool helps in defining as well as controlling tasks needed to complete the project. Project leadership as well as project monitoring and management skill helped the managers of BBC to monitor its production, people and infrastructure processes in order to support the awareness of its creative vision.
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