Managing Organisational Change - Essay Example

So the above stated lines are indicating one more interesting technique to reach Organisational goals, that is changing the people's attitude, their way of working, and behaviour towards work so that Organisation can reach its objectives through change which is probably the only way for it to reach its goals as modernisation automatically changes the surroundings, behaviours of buyers, the variety of competition and so on. Globalisation is a recent word suggesting that there is a new cohesion in markets worldwide, which may imply that it is likely that change cannot be resisted or that the traditional local markets cannot be sheltered from the impact of such general change.

Such claims might seem to have a surface validity. However, it is difficult to identify exactly how this interplay of forces is materially different from influences that have reinforced change in the past. An in-depth analysis of the change management, as in terms what is causing the change, would be conducted focusing on the Brazilian based manufacturing firm, Semco. External Change DriversThe business does not get changed itself, nor does it require it self to change without any need as the profitability (growth) or survival is the core objective of any business, but when it comes to change, only external factors make an organisation or business change primarily, afterwards the firm changes itself may be in internal manners.

The External change drivers that can be seen commonly in this modern world or from the time the changes took place include Mega Environment1, it further includes Technological Element, in which the modern technology that is used outside the firm, perhaps around the world and by the competitors, tends to change the Organisation, the failure to use such technology can result in loss of values, customers, and most importantly long-term profits. Semco acquired new plants, came up with innovation in their manufacturing techniques through R&D and so it reduced the rejection rate, it further downsized the company by eliminating 23% of employees through attrition and incentive programs, the company had to do all this otherwise it would not have been able to cope with the external changes.

The next external change is brought by Economic Element, of course the change in the country's wealth distribution, it's financial debt and the inflation can create unbalance in an Organisation or any business, such as the decrease in the price of a certain commodity or product can have some negative impact on the firms profitability, specially if the country in which the Organisation is operated is a socialist economy in which the government owns a lot than the individuals, the importance of economic element is obvious from the fact that in1980 when Semco was seeking help from various banks and foreign companies, many of the institutions refused it because of the economic status of Brazil and further the Semco's poor