Download file to see previous pages...
This chain of hotels is one of the largest on a global level, specifically because of the infrastructure that it has created. However, projects for expansion are required to take new initiatives for the continuous expansion within the industry.
Hilton Hotels is one of the largest corporations in accommodations and has built their company as being one of the most innovative hotel chains. They currently have hotels in six continents with over 530 hotels and resorts in over 76 countries. The standards that have been set by the hotel are based on providing innovative products, amenities and services to guests while considering the trends that are currently a part of the industry. For instance, many of the hotels are focused on providing green seals for the environment as one of the latest trends in the industry. The different hotels are built as franchise opportunities with the Hilton as the overall brand name that is within the industry. The reservation system is built from a multi – level option which allows different consumers to connect to hotels first by locality then by the types of amenities that they desire to have. The overall focus of the different concepts of the hotels is based on a spirit of hospitality and service while providing rooms for both leisure and business options. The hotel has also built a reputation from philanthropic activities taking place around the world (Hilton, www.hilton.com, 2010).
The current status of the hotel industry, specifically with competition of the Hilton, is one that is becoming redefined through the current market. The recession in the United States from the year of 2007 created lower demands for the hotel while many consumers and businesses began to focus on budget instead of style. The expansion of the Hilton into other regions of the world carries the same concept, which includes high
...Download file to see next pagesRead More
From the research it can be comprehended that the process of changes in an organisation is expected but the approval of the change management by the entire hierarchy of the organisation is appreciably a critical procedure. In order to meet the challenges of globalisation, individuals or organisations are facing rapid changes.
The firm’s management intends to close down UK production facility; it has its product development team residing there who will be made to relocate to the central factory in Blois. In the light of these circumstances, there are various challenges that may emerge if same policy is applied to the staff moving to France.
External factors such as political, economic and social cultural factors cannot be controlled by the company management and the company must change to fit into the dynamic environment. Dynamic environment makes it difficult for the organizations to predict the future (Ates and Bititci 2011, p.
Managers have to cope with their tremendous impact on organisational processes and must adopt sudden changes in order for their organisations to survive. This paper explores the rationale behind change interventions and the difficulty in implementing them in organisations.
Harvey and Brown said in 1992:
"Organisational development involves the long-term, system-wide application of behavioural science techniques to increase Organisation effectiveness. Organisational development works on the idea that Organisation change involves improving the way people work in teams and the way team activities are integrated with Organisational goals"(Randal 31).
Such people who are concerned about taking glory would simply oppose the subordinate who wants to bring about the change. The issue discussed in the case study seems to have a similar setting. It is for the sake of such possible ill-feelings about
The change models that were identified were customer value creation, revenue creation and business expansion. Under each model, specific strategies were outlined. For instance under the customer value creation model, customer relationship management and eternal peer