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Feasibility study - Essay Example

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Basically the feasibility report we are preparing for the business is WEDDING PLANNER in Pakistan. The concept is unique in its kind as Pakistan is underdeveloped country and there is huge potential to run this business as people over there spend heavily on wedding then other things in their life…
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Feasibility study
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Download file to see previous pages We have huge opportunities to capture the market as no such proper wedding planners exist in the country which gives all matrimonial services under one roof. And that's makes us different from others.
We prefer to choose the ownership as partnership instead of any company. There are many reasons for it. As initially the investment we require is not huge as it would be a service based company instead of manufacturers. So initially, huge capital is not required to start up the business.
As mentioned earlier, we are not in need of huge capital to start up this business as it is a service based industry. Instead of having land, the company can lease or rent the building at any posh area of Lahore. The labor or manpower we need for this business is relatively cheap. The Human resource is skilled and has a strong traditional background. All we need is a good team to start with which is not only talented and capable but has a strong passion of their work. So the main focus should be on hiring the good team and establishing an office at a good area with little publicity. The capital can be bringing into business through two options. One from personal savings and secondly to have a loan from any reputed bank in the company.
Our project will start in Lahore, Pakistan. ...
One from personal savings and secondly to have a loan from any reputed bank in the company.
2. PROJECT ENVIORMENT:
2.1 EXPECTED BENEFITS FROM THE BUSINESS:
Our project will start in Lahore, Pakistan. Lahore is thickly populated city, and a capital of province Punjab. The rate of pollution is high but it has nothing to do with our business as we are not specializing in manufacturing concern. We are a service based industry. The GDP of the country is not very high but overall communities are rich and wealthy. The expected benefits we can achieve from the business are unbelievable. Pakistan is the country where people spend million every year on weddings. It is cultural and tradition of people to celebrate weddings with so much enthusiasm. But unfortunately there is no proper wedding planners who provide such kind of services in one package under one roof. In this fast moving life, people wants to spend more and have wedding planners who will fix up everything for them. Our company can not only earn high yields, but can create monopoly in the industry. And this can bring high rewards for the company.
2.2 COMPETITIVE ENVIRONMENT:
The environment is not that much competitive as we think of. There are few competitors in the industry but they don't provide the whole range of service. There is as such no major competitor and the company can excel well.
2.3 POLITICAL ENVIORMENT:
The political environment to start up this business is very well. The country is stable and has as such no major issues to be resolved. The country is developing rapidly and over all political environments is favorable.
2.4 TECHNOLOGICAL ENVIORMENT:
The over all environments towards technology are favorable. The Country adopts every new technology ...Download file to see next pagesRead More
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