Contact Us
Sign In / Sign Up for FREE
Go to advanced search...

International Business - Bicycles and Economy - Essay Example

Comments (0) Cite this document
The idea is simply to launch a new bicycle, which is very prominent of mobility products, bicycles are so common these days but the cycle offered by our company would be relatively different as there are many other things we would be offering to our customers around the globe…
Download full paperFile format: .doc, available for editing
GRAB THE BEST PAPER93.2% of users find it useful
International Business - Bicycles and Economy
Read TextPreview

Extract of sample "International Business - Bicycles and Economy"

Download file to see previous pages The era which was about providing a core product to the customer has gone far behind, also the era of providing the actual product has merely ended, and customers now have more willingness to get the augmented product, which means few frills attached services along with the product as well.
Keeping the customer's preferences, likes and dislike, the launch of a cycle would not be that unusual, but the idea is to prepare a plan that could lead to success in various countries. The country selection for the launch of our product is a critical decision, one cannot simply expect to have our product launched in any country and yet it remains a successful launch. Bicycles are common modes of transportations used worldwide specially by students and also people who love racing on bicycles, therefore neither a small country can help us launching our product, nor a big country having a lot of poverty in it can. We all have to think keeping the nature of product and nature of market in the mind.
"As the world's economies become more integrated and international business becomes more globalized, the nature of international business management concerns changes as well. New areas of international business research have arisen that could not even have been imagined by observers twenty-five years ago"(Ricks, Wright 687, Vol 25: 1994).
The product now has to be la...
ntries in which it could gain some market, according to the visual analyses, which should be very accurate, the three countries in which the product should be launched are, United Kingdom, Australia and South Africa. The reason of not launching the product in the countries that are below poverty line is simple, we cannot expect those countries to use our product that are having much lower class which is using cycles that are just serving as a core product, due to poverty these countries might not have been able to afford our product, and also there is a good competition in such countries with their privately made bicycles which people over there are use to.
There are however different sort of issues in launching the product in the above mentioned three countries but yet the reward is likely to be fruitful, as these countries serve as a base to make the product well known through out the world and sooner if launching would be successful in these three countries then the product is going to be launched internationally and we are likely to have more contracts from the other countries as well. The most prominent reasons for launching the product in these three countries are that, the people living there are mostly on foot and students use bicycles for traveling short distances, also racing is another feature of these countries, cycles are used commonly in having races there. The other reasons for launching the product in these countries might be related to the economy and living standards, as I have earlier mentioned that our product would not be launched in the countries that are below poverty line, so launching them in much stable countries is a very good options. It is difficult to say that the economies of these three countries would be anymore disturbed by our ...Download file to see next pagesRead More
Cite this document
  • APA
  • MLA
(“International Business - Bicycles and Economy Essay”, n.d.)
International Business - Bicycles and Economy Essay. Retrieved from
(International Business - Bicycles and Economy Essay)
International Business - Bicycles and Economy Essay.
“International Business - Bicycles and Economy Essay”, n.d.
  • Cited: 0 times
Comments (0)
Click to create a comment or rate a document

CHECK THESE SAMPLES OF International Business - Bicycles and Economy

Schwinn bicycles

...?Case study Table of Contents Case study Table of Contents 2 Executive Summary 3 ment of Problem 3 Situation Analysis 3 SWOT Analysis 3 Strengths 3 Weakness 4 Opportunities 4 Threats 4 Analysis of Alternatives 5 Recommendations 6 References 7 Executive Summary Business environment is characterized by increased competition and high turbulence. The present study would analyze the case of Schwinn Bicycles with regards to its turnaround strategy. The study would essentially undertake a SWOT analysis to analyze the company areas of strengths, weakness and opportunities as well as suggest certain strategic alternatives to the company and frame a set of plausible recommendations for the organization. Statement of Problem The main area of concern...
4 Pages(1000 words)Case Study

International business: The economy of China

...?International Business Introduction The company is a UAE-based company started in 1950 as a family tailoring shop. Since then, the company has expanded and currently, it specialises in historic Islamic inventors. an example of this product is cannons that were worn used during Islamic medieval times. The company has a stable market given that it operates in a region where the Islam is the official and the largest state religion. Over the recent years, the company has experienced growth in its production and market share within the United Arab Emirates. The company would like to expand its operations to cover the overseas market, specifically China. The company was prompted to do this because of the increasing Islamic population in China...
5 Pages(1250 words)Assignment

Trek Bicycles Paper

We believe in a better world (TrekBikes, 2012). Trek Bicycles’ vision is to make the world a better place by using bicycles as a tool. Bicycles are the most efficient form of human transportation. Trek Bicycles’ vision is to contribute to making a world a better place as use of cycles will help to combat climate change, help people to be fitter, reduces traffic congestion, and has many more positive effects. SWOT analysis Swot analysis is an important tool that helps to carefully evaluate the opportunities and threats (external to the organization) of an organization along with its strengths and weaknesses (internal to the organization) (Griffin, 2011). Following is the Swot Analysis of Trek Bicycles Strengths Weakness Outside of...
4 Pages(1000 words)Essay

Business economy

This will bring them to the Sainsbury store, aside from the fact that Sainsbury is the only supermarket with all sorts of food and other available product in that area. On the other side there is Oxford Street which has a huge amount of employees and costumer. Again for the same reason people would prefer to shop in Sainsbury store. Two major determinants of demand are at work in this situation: population and absence of related services. First, we expect Sainsbury to have higher demand since the population in the area is large (Fao Corporate). Given that it is the meeting place of two major streets, the location can be conveniently reached by many consumers. Second, the absence of related services provides no rivals for the serv...
6 Pages(1500 words)Essay

International business and economy

... customers with the strength and vitality of the Japanese economy, its democratic political system, and its Post World War II tradition of close business ties with U.S. companies, and the stage is set for a phenomenal boost in PM Company's sales driven by the Japanese market. As promising as this market is, there certainly are some cultural obstacles that will need to be overcome when trying to break into this market. Japan, like many other Far Eastern countries, has built a society on the notion of suppressing individualism in favor of the good of the group. That culture has carried over to the business world, where the Japanese will tend to be governed less by individual aspiration than by promoting the success of their companies...
5 Pages(1250 words)Essay

Indian economy(international business)

...Indian Economy: The Indian economy has been growing at a phenomenal rate over the last few years. It is expected to maintain that rate in the near future too, which would make it an economic superpower in its own right. While this turnaround in India’s economy is a source of celebration for the world community, there are some genuine reasons for worry as well. The foremost of the concerns is inflation. The high growth is matched by a high inflation inducing confusion in the minds of consumers. The rising prices of commodities had sapped much of the initial optimism. The value of the Indian Rupee against the U.S. Dollar is presently unfavorable. The economic boom of the last few years that had created new markets for the disposable...
2 Pages(500 words)Essay

International Business Law: Political Economy

... Topic: International Business Law Q1) Discuss the impact that the current economic downturn has had on international business law. By way of a guide, your answer should include references to at least the following areas: international payments, MNEs, foreign investment, and the WTO (including GATT and GATS). Answer1) A very well industrialized as well as constantly stable economic segment along with an open worldwide business system are the two major mechanisms of affluent financial systems. The elements of business as well as operations are associated in a lot of ways that are not at all times understandable. Additionally, the role off the World Trade Organization along with the association of the element of finance is in all...
11 Pages(2750 words)Assignment

Business economy

...BUSINESS ECONOMY How are the price, income, cross price elasti of demand, and the price elasti of supply, relevant to assessing the effectiveness of taxes for cutting the consumption of unhealthy goods? The Regulatory Nature of Sin Taxes The analytical use of supply and demand curves and their elasticities are important in determining the effects of taxes on the prices and the volume sales of products, specifically their bearing on the tax incidence, which in the field of economics is the analysis of the effect of a particular tax on the distribution of economic welfare. It is important for the government to know how high tax rates can go before the tax base starts to shrink and government revenues start to fall. There are several...
4 Pages(1000 words)Essay


...Economy/Business The purpose of this essay is to reflect on issues relating to American investment into Mexico and the risk associated with fluctuations of the Mexican Peso (M$) related to the American Dollar (US$). From this perspective this paper will provide a critical perspective from two points of view. The format that this paper will utilize is to first provide some insight as to some historical trends of the peso/dollar exchange rate and the American/Mexican economic growth rates. After this point this paper will discuss the potential of the American dollar being strong relative to the Mexican economy as the US has a long history of outperforming the Mexican economy. Secondly this paper will discuss the possibility of the Mexican...
2 Pages(500 words)Essay

Bicycles in Miami

...Bicycles in Miami Introduction Bicycles are convenient means of transport often preferred by most people and government owing to their cost effective and ecofriendly nature. In Miami, Florida, the situation is not any different since the city has a history with bicycles and a current population that continues to show preference for bicycles despite the advancing motor vehicle technology. Both the state and federal government continue to promote the use of bicycles in the city thereby creating a large market for bicycles in the city (Smith, 1999). Different entrepreneurs currently operate in the manufacture and sale of high quality bicycles in the city and the growth of the industry portrays the both the potential and the future...
2 Pages(500 words)Essay
sponsored ads
We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.

Let us find you another Essay on topic International Business - Bicycles and Economy for FREE!

Contact Us