Consumer Behavior in E-commerce Context - Research Proposal Example

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Summary

The paper "Consumer Behavior in E-commerce Context" describes that, unlike traditional research where commerce has been seen to involve various risks, it is important the investigation of perception and how UAE cultures make consumers perceive risks for e-commerce transactions…

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Subject: Marketing
Type: Research Proposal
Level: Masters
Pages: 9 (2250 words)
Downloads: 0

Extract of sample "Consumer Behavior in E-commerce Context"

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