Individual Marketing Plan for Coca-Cola - Case Study Example

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The paper "Individual Marketing Plan for Coca-Cola " is an outstanding example of a marketing case study. As a global company, Coca Cola enjoys a large market share of soft drink beverages. After research findings revealed that Coca Cola is experiencing elastic limits in the diversification of its product brands, it is important for the company to adopt and implement a new marketing action plan for the new product packaging approach…

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Subject: Marketing
Type: Case Study
Level: Undergraduate
Pages: 7 (1750 words)
Downloads: 0

Extract of sample "Individual Marketing Plan for Coca-Cola"

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