Online Marketing: The Nike Company - Case Study Example

ONLINE BOOKSTORE E-marketing ... Online Bookstore E-marketing Name: Institution: ONLINE BOOKSTORE E-marketing Introduction The ability for a customer to buy books online provides him/her with an ultimate personal experience.... he ability for a customer to buy books online provides him/her with an ultimate personal experience.... online bookstores have altered the way in which readers and writers interact and are expected to have a huge impact on the book retail business in the future....

DTAC is Thailand's second largest cellular phone company, which is owned by Norwegian-based company named as ‘Telenor'.... Being a foreign company, Telenor took a wise move.... When using mobile phones, we forget the most important people that are in our surroundings but DTAC, despite of being a largest telecommunication company, teach us to STOP doing it, and make these beloved people feel how important they are.... This work studies social marketing campaign such as DTAC's ‘Disconnect to Connect' Campaign and nike's ‘Find your Greatness' Campaign....

The research explores the ways through which the nike persuades the viewers towards its brand.... The author of this paper emphasizes on a recent marketing campaign for a large multinational sportswear company, Nike.... This paper attempts to evaluate concealed messages in the adverts of this campaign and the probable model used by the company.... Nike was one such company that came up with a smart approach.... The company launched a new marketing campaign, titled as 'Find Your Greatness....

The company currently sells nine major firearms, has historically produced many different types of firearms, and has evolved its marketing strategies to better reflect the attitudes and beliefs of today's buyers all over the world.... The various marketing objectives for the company have altered over the course of its existence and currently are reflecting the values of a large group of consumers who want specific products.... he Marlin Firearms company specializes in small arms manufacture and accessories....

The paper "The Marketing Trends that Nike Uses" tells that Nike is an American multinational company that has been in the footwear, sports apparel and accessories business since 1964.... In this case study, an assessment of nike's social media strategy is carried out.... wo important digital marketing means, namely The Power of Like and social media Marketing Strategy of Nightclubs, is taken in the case of nike.... These contents, as per their marketing and physical merits, do not find anything better than social media to roll....

This research paper "online marketing Proposal at Groupon Company" is about the online marketing proposal of Groupon and the marketing activities of other players in the industry.... It will also encompass the discussion of implementing different strategies proposed and how they will help the company.... The company operates as an E-commerce firm, but its business partners who offer the deals are from a wide range of industries....

There can be several domains for online marketing like business to consumer, business to business, consumer to consumer, consumer to business.... online marketing can be done by creating a corporate or brand website and designing effective websites, placing online ads and promotions and participating in online social networks, and using email (Stanley, D.... The paper "EasyJet Airline company Online Retailing" underlines that the market share should be increased by EasyJet through serving its services to all the government agencies and offices and also focussing on customers who want the services at low prices....

Adidas having merged with Reebok has significantly provided competition to nike company.... In the US, the company Nike is increasingly focusing on soccer due to the increasing momentum of soccer activities.... he company has employed the use of 4Ps (pricing, product, place, and promotion) as part of its marketing strategies.... In addition, the use of social media has not only been rampant in the current era but also a significant channel of direct marketing has been employed by the company....