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Negative Shopping experience - Assignment Example

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A bad shopping experience usually affects the customers negatively, and it leads to the destruction of the reputation of the store or the center from which the customer is doing his or her shopping. A survey carried recently found out that more than fifty percent of consumers…
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Negative Shopping experience assignment
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Negative Shopping experience assignment Rayan Omran ID: 1556 Elaine MacNeil Due Tuesday, 24th, Negative Shopping experience A bad shopping experience usually affects the customers negatively, and it leads to the destruction of the reputation of the store or the center from which the customer is doing his or her shopping. A survey carried recently found out that more than fifty percent of consumers find it so frustrating when shopping from particular retails. The primary causes of the bad shopping experiences result from poor pricing of commodities, the labeling of goods on the shelves might be wrong and on reaching the counter, an entirely different amount is indicated for an item whose price on the counter was different.

Ignorance from the staff when trying to enquire about something also makes it uncomfortable when shopping in a given store. The presence of these experiences tends to make shoppers shy off from visiting a given shopping store for their shopping.Lack of the customers preferred item on a particular shopping center makes the experience more frustrating. It always feels good for any shopper to find his or her preferred item with ease, when the process of obtaining the item becomes tedious, then the experience is always not good as the shopper has to move from one shop to the other wasting lots of his or her time.

Shopping together with irritating shoppers who usually dont care what they do in the shops may be a bad experience too. Some shoppers are always not patient, and some tend to overrun the queue to do their payment acting as if the other shoppers are not in any hurry. Such shopping habits are so irritating and make the experiences too bad for some of the shoppers. Some of the malls usually insist on their customers to carry out their shopping online, and the retailers will in turn organize for the delivery of the goods.

The problem with this type of shopping is that, there will always be late deliveries, the customer care number indicated may fail hence the customers may fail to ask some important questions before shopping from the store. A study carried out to know why some clients are not comfortable with this type of shopping has identified that the shopping method is very demanding as the potential customers are bound to take lots of time trying to browse through the net and the information given to describe the products is very minimal.

The result of this is the delivery of low-quality goods that do not meet the expectations of the customers and affect the experiences of the customers negatively.Again, most of the online shoppers have complained of clicking through many pages that makes the whole process tiresome and most of them tend to leave their shopping carts on their way though they actually intended to purchase the goods in question. Poor display of goods in the retail shops may make it hard and challenging for the shoppers to pick whatever they require making the experience frustrating.

Lack of organized and well-informed decision of what to shop may make the customer pick items randomly. Random picking will automatically lead to an overspending, and one will spend more than what he had intended to make the experience not to be any good. ReferencesSimonds, W., Falk, P., Campbell, C. & Miller, D. (1999). The Shopping Experience. Contemporary Sociology, 28(4), 439.

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