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Keywords can be differentiated into two major types according to their importance in a webpage or website. They are Primary keyword and secondary keywords. For well optimization, a good combination of primary and secondary keyword is vital.
Google provide us ‘Google Trends’ which is a web based activity. It helps us to find how many times a word has been searched in Google from all over the word approximately. It represents in the form of a graph where the horizontal axis gives time and vertical axis depicts how many times the item is searched.
Butters, K. (2013). What are Primary and Secondary Keywords? [online] Yorkshireseoconsultancy.co.uk. Available at: http://www.yorkshireseoconsultancy.co.uk/what-are-primary-and-secondary-keywords [Accessed 8 Aug. 2014].
Google, (2014). Google Trends - Web Search interest: digital marketing - Worldwide, 2004 - present. [online] Google.com. Available at: http://www.google.com/trends/explore?q=Digital+marketing#q=Digital%20marketing&cmpt=q [Accessed 8 Aug. 2014].
Hibu, (2013). What are keywords and why are they important for SEO? [online] Business.hibu.co.uk. Available at: http://business.hibu.co.uk/knowledge/articles/2011/sept/what-are-keywords-and-why-are-they-important-for-seo/ [Accessed 8 Aug.
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“Primary and Secondary Keywords Assignment Example | Topics and Well Written Essays - 1000 Words”, n.d. https://studentshare.org/marketing/1654478-primary-and-secondary-keywords.
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