Marketing Mix of Free Claim Solicitors - Essay Example

Solicitors Marketing Mix Promotion FREECLAIM Solicitors will be promoting their services with assistance of their online appearance. They will be setting up a website for the promotion of their services. FREECLAIM solicitors plan to make sure that their website is ranked high in the search result of different search engines such as Google.com. They even plan to make sure that their organization’s videos even show up in the top results of the result page of Google.com (Davis 81). This will be achieved with the assistance of search engine optimization.

In the search engine optimization part, the company plans to use the option of video search so their video can arrive in the top results of the search engine search results. The video will rank high if more and more visitors view the video produced by the company. Place The links of the video will be spread all over the internet; a landing page link will be created which will be published with several articles. These articles will discuss about the services that the company provides and these articles will even inform the consumers about the affiliations of the company.

These articles will even inform potential clients about the various benefits that the company is offering to its clients and how well the company has performed. A landing page link will be posted within these articles so the people who want to vie the video can land on the organization’s webpage and can view the video from the webpage and learn about the company. Product Two different sets of videos will be created for the company and these two videos will be posted on the main webpage of the company.

These videos will be used to promote the activities and the services that will be provided by the organization. These videos will talk about the qualified associates of the organization who can help the clients in different manner. These videos will even talk about the benefits that the consumers can attain if the purchase services from the organization. This video will highlight various legal issues experienced by consumers and how FREECLAIM solicitors can help them resolve these legal issues.

Price Viewers of the videos will not have to pay dime to watch these videos and the information provided through these videos will be completely free of cost. These videos will even talk about the charges that clients will be paying for obtaining services from the organization. More details on the charges that will be levied on customers for the services provided will be detailed in the charges section of the website. No charges will be obtained for advice sessions, advice will be provided free of cost through the website and through the telephone link provided by the company.

The company will even call the client itself if the client uses the “request a callback” option. Calculations for the amount of compensation for the injured client can be calculated through the website and no charges will be obtained for this inquiry. Works Cited Davis, Harold, and David Iwanow. Google Advertising Tools Cashing in with AdSense and AdWords.. 2nd ed. Sebastopol: OReilly Media, Inc., 2010. Print.