Seven Cs of Website Design Elements - Assignment Example

Seven C’s of website design elements Seven design elements are considered in the creation of a website that is meant for sales and commerce. The reasons that make customers to shop online are cost, convenience, variety and the ability of the consumers to control their purchases. Customers can shop at their own convenience as long as they have access to internet and that enables companies to have a great imperative in the creation of a website that will enable them drive traffic to their website, create lasting experience and to appeal to their target market.

The website that I will analyze is that for United way Cape Breton. The company is a company that is useful in the bringing together of labor, business, governments, residents, and to improve lives for individuals. Analysis of the website by the use of the 7 C’s 1. Context- that should be the general layout of the website including visual design. The website for United Way Company is one that is easy to navigate and the color scheme for the website is appropriate for its marketing design.

The website is readable because it has some white space that has wordings that can be easily read by the people visiting the website. I would rate the company’s website at 9/ 10 because I have a definite way of navigating the website and the context is understandable. 2. Commerce- The website is safe because it is meant for commercial purposes. A website that is safe is one that cannot pass information about person transacting in the website to people that do not have authorization. It would be appropriate for a company to encrypt its website so that it can become safer to use.

I would rate the website at 5/10 because it has no clear security system. 3. Connection- this is the ability of a site to link with other sites. The content should be in such a way that it can be retained or can be used as a path out of the site. For united way, I did not spot such a link and I think that the company should work on that. I would rate the website at 2/10 because there are no connection links. 4. Communication- Communication is a component in which the company is able to communicate to its customers.

That is done by the customers signing up for offers that may include surveys and newsletters. United Way Company’s website has a way of communicating with customers because it shows any future events or news that may be useful to the customers. I would rate the website at 8/10 because the company communicates about its future events. 5. Content- This usually includes the sound, graphics, or texts that have been used in the website. The company that we are analyzing has good graphics, texts but no videos or music.

The graphics that are in the website are good because they enable the viewer to have a visual idea of the things that the company does in its routine operations. I would rate the website at 6/ 10 because it lacks audios and sounds. 6. Community- This is a feature that allows the people who visit the website to interact by either having live chats or communicating in message boards. The advantage of that is the fact that the customers will be able to discuss about the products of the company and they can also be able to give their views concerning operations of the company.

I would rate it at 4/10 because it does not have a discussion board. 7. Customization- a website can be formulated in a way that it has personalized aspects in the website. I would rate the website at 1/10 because there are no attempts of customizing the website. In conclusion, the overall format and design of the website is good and friendly for customer usage.