Marketing of Apple Company - Essay Example

The company operates through segmented markets on all five continents. Product Name Description Reason for difference AirPort Express A wireless device that allows the user to connect to the Internet and to download music from any room in a house Wireless technology is not developed to the same extent as in the US or even among other developed countries. In addition, there is a difference in legislation on how these devices can be used in some countries Apple Battery Charger Many device battery chargers that can be used for recharging of Apple computer accessory such as a mouse, wireless keyboard, trackpad and so on.

The main power supply in other countries differs from that in the US. Apple TV A small-sized TV that gives access to TV channels on the Internet and through broadcast digital network stations Digital network switchover has not caught on in all developed or developing countries as yet. Some Internet users in other countries do not have the Internet bandwidth access as in the US Apple KeyboardThe very thin lightweight keyboard made with aluminum frame. Different countries have a difference in language, alphabet systems and a difference in keyboard layout format.

Logic Studio A suite of software system for professional musicians. Can be used for producing studio-quality music production Some countries such as the UK does not accept the idea of a software patent. Most under-developed countries have a population that does not indulge in music production as practiced in the US