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The current research will be based on the Harvard Business Review's "What is Strategy", "blue ocean strategy", "Pfizer Inc.... Creation of the Strategy Creation of the strategy will be based on the Harvard Business Review's "What is Strategy", "blue ocean strategy", "Pfizer Inc.... Porter (1996) argues that creation of strategy in most cases seek to attain operational effectiveness and consistency with the aim of improving organizational performance....
6 Pages
(1500 words)
Research Paper
The blue ocean strategy was first proposed by INSEAD's professors Kim and Mauborgne in the year 2005 (Uden, et al.... As proposed by Kim and Mauborgne, the blue ocean strategy fundamentally suggests that companies should attempt to create new demand across various uncontested market spaces with the sole objective of attempting to avoid competition.... The blue ocean strategy was first proposed by INSEAD's professors Kim and Mauborgne in the year 2005 (Uden, et al....
11 Pages
(2750 words)
Assignment
he overall concept of blue ocean strategy is innovation.... n blue ocean strategy this concept has a new meaning and a new method to implement in the firms.... he first principle of blue ocean strategy is to reconstruct market boundaries to create blue oceans so that it doesn't face any level of competitions and existence of competitors is zero.... Kim and Renee (2005)2 divide the competitive business world into two segments of Red Ocean and blue ocean....
19 Pages
(4750 words)
Essay
This essay " blue ocean strategy" discusses strategic management as fundamentally described as a set of administrative decisions as well as activities that accumulatively tend to support an organization by determining its long-run performances towards the accomplishment of its desired goals.... One of such theoretical concerns of contemporary strategic management can be identified as the blue ocean strategy.... blue ocean strategy, and its history of evolution in the contemporary era will be taken into concern....
6 Pages
(1500 words)
Essay
The future maritime policy should therefore aim, not only at preserving this situation of European excellence in research and technology but also aim at further enhancing its role.... The European Union, in particular, is also surrounded by four seas and one ocean, each of which can count the coasts of several Member States along its borders.... No less relevant are the social, recreational, aesthetic and cultural uses we make of our ocean and seas....
37 Pages
(9250 words)
Term Paper
Moreover, it is important to understand the key theories underpinning blue ocean strategy, which has been spearheaded by the works of Chan Kim & Mauborgne (2005).... To this end, Chan Kim & Mauborgne argued that blue ocean strategy is vital in the contemporary business paradigm by not competing in the existing market space and create an uncontested market space.... Furthermore, the essence of the blue ocean strategy is that focus on competition is incorrect and it is necessary to create a new demand and that as such, the company's systemic approach should be underpinned by differentiation and low cost (Chan Kim & Mauborgne, 2005)....
23 Pages
(5750 words)
Research Paper
25) state 'The strategy canvas is both a diagnostic and an action framework for building a compelling blue ocean strategy.... This case study "The Red Ocean Marketing strategy" highlights that business strategy is basically a plan of action is which helps companies achieve its long-term or short-term objectives.... The companies which have succeeded in today's globalized corporate world have a sound corporate strategy in place....
25 Pages
(6250 words)
Case Study
Pollution results from the lack of well-connected piping and this facilitates the flow of untreated sewerage into the waters.... Furthermore, wastewater from homes poses danger since discharging it into water sources results in contamination.... Water pollution means the infliction of some damage to the lakes, an ocean, river, or any other water source....
6 Pages
(1500 words)
Article