CHECK THESE SAMPLES OF Ethics On Pharmaceutical Marketing A Review Of Literature
This paper presents the pharmaceutical marketing scene in the US.... Victor & Simkhovitch, 2004), in the United States, an amount of nearly $ 21 million was spent in the year 2002 on marketing by pharmaceutical companies.... As Reilly (2009) points out, there are nearly 92000 pharmaceutical sales representatives in the United States; that means, there is one pharmaceutical sales representative for every 7.... Medical sales representatives often face criticism on the grounds of morality and ethics....
10 Pages
(2500 words)
Literature review
BRANDING: SIGNIFICANCE AND INFLUENCES Professor literature REVIEW Introduction Branding is trademark of a specific product commercialized by a certain company by designating name or symbol to its goods for distinction.... They correlate marketing products with business integrity and effectiveness.... This experience is true to all pharmaceutical industry, in biotechnology, in liquor and other non-essential goods.... Fearing that local competition will affect sales and profit, multinational-pharmaceutical will prefer to cooperate and concede with domestic market requests following negotiations to maintain their leverage and control in the market....
3 Pages
(750 words)
Literature review
nbsp; This paper will examine some of the most recent professional literature in an effort to codify the existing standards, as well as reporting on the prevailing trends in regards to new technologies, the impact of culture, and the evolving morality surrounding life and the end of life care.... A hospital ethical review board, at the initiation of a physician or the patient, often mediates this dilemma.... In a recent comprehensive study conducted at the Mayo Clinic, Rochester Minnesota, the most frequently cited reasons for an ethics review were "the permissibility of withholding and withdrawing life-sustaining treatments, resuscitation issues, [and the] appropriateness of treatment (ie, futility vs....
13 Pages
(3250 words)
Literature review
Ancient Greeks and Egyptians both… Their knowledge was improved upon by Arabs in the Middle Ages, and eventually by Europeans over the last three hundred years.
One of the most important aspects of Many of the decisions that pharmacists make are life and death ones, and so we require a strong code of ethics from them....
4 Pages
(1000 words)
Literature review
Also, it will look at… The literature review will look at the development and use of product placement in the USA, Sweden, and Switzerland.... Also, the literature review will look at the effects of the product placement on the consumer behavior and how likely are the product placement to change consumers mode of buying a certain commodity....
4 Pages
(1000 words)
Literature review
Еhere has been excellent literature pertaining to the treatment of this problem; resistance to treatment, side-effects of treatment and introduction of new drugs prompts review of the literature.... The review “Treatment of Head Lice in Children” summarizes recommendations given in the specialized literature for the treatment of pediculosis.... literature pertaining to research and information about treatments of head lice in children was searched from relevant databases like PUBMED, MEDLINE, etc....
21 Pages
(5250 words)
Literature review
nbsp; It is proposed that a review of relevant literature, focus group interviews to narrow possible virtues in good pharmacists and a survey of pharmacists and students to cater for perspectives with a reasonably large sample (<500 respondents) will help decide about virtues in good pharmacists that will assist with professional development.... This discussion presents a plan for trying to understand better what virtues are desirable for pharmacists by examining published literature, interviewing pharmacists and by seeking opinions of students and pharmacists in a survey....
16 Pages
(4000 words)
Literature review
The human resource management (HRM) team of the event expects that staffs should be hard working, interested in arts and literature and contain enthusiastic attitude (Helen et al.... Staff in EIBF will have Corporate Officer for development, Administrative Director, Personal Assistant to a Director, Sponsorship, and Development, Children and Child Education Program Developer, Book Sales and Retail Director and marketing and Personal Relationship Managers where every person will be delegated specific duties, tasks and responsibilities....
8 Pages
(2000 words)
Book Report/Review