Strategic Operation Management - Essay Example

Introduction: Strategy is the term which is discussed in each and every operation of an organization. It deals with the ‘what’ and ‘how’ of the organization. In general, strategy is the long term direction envisioned for the organization. It has the liberty to take the method of the better and the wider statements in certain actions required in achieving the particular objectives in terms of business, market conditions, and the services. The nature of the strategic operations management is quite different from other streams of management. The strategic management is concerned mainly with taking various decisions in the organizations dealing with various issues in the organization and they also deals with the 3 vital elements in the strategic management. They are the strategic choice, the strategic analysis, and the strategic implementation. The Wheels of Sport in London mainly deals with the sport stock of variety of motorsport apparels, merchandise and memorabilia with the well known names like the Ferrari,BMW,lewis and lamilton,jenson button and senna.In spite of these they include the brands like the lambretta and dream weaver. The empirical evidences and the analysis are much useful in various analyses of determining the orders. The company has provided many priviledges to the customer; the company has the online shopping and the much discount on the variety of the items, they issue the newsletter online for the customer to have an efficient update about the firm’s products. The order winners are the specific criterion which is interconnected with marketing strategy and the production, potential dealer. Order winners are the decisive factors that succeed customers’ instruct. To offer order qualifiers, company merely require to exist as high-quality as competitors. To afford order winners, companies necessitate to be superior to competitor. as plan is promote and time precise, not every single one order qualifiers and order winners are the equivalent for all companies. Companies should measure the business environment and establish the order qualifiers to put together operation strategy. The market qualifying criteria are the quality the customer expects from the company which is comparable to competitors, The market qualifiers are at times much crucial which has the potential to lose the order also. The marketing qualifies the criteria for classifying the operational process of the organization depending on various performances. The market strategy and the business of the wheels of sport are much efficient as they manufacture variety of the product under the same brand name and which is much reputed. The excellent customer satisfaction and the attending on the customer queries also add much glory to the company. The wheel of sport is a company with much of the profitability and well known for the umbrella branding where many products are under the same roof. The BTO Approach: The BTO assist to ensure that, all the cash reserves are used properly and every reserve owed and are applied in the improvement or production to congregate the business targets and goals. It is a move toward the IT management which minimizes the cost incurred to produce much business outcomes in terms of productivity and profitability. In the BTO scheme, the purveyor supply a diversity of services together with a conventional outsourcing products that forms a momentous mix of consulting services and employee expansion. The BTO project is much different as various kinds of projects are specified and are not clear. They are concentrated only in establishing the final target. As far as the Wheels of Sport are concerned, there is much of the analysis to be conducted so as to have much of the impact in the multiple levels of manufacturing in the organizations. On the other hand, wheels of sport is the organisation with high customers in the market and many virtual customers through online shopping basket of the company, The organization is a highly profit oriented company with good number of customers and variety of products. As the main goal of the BTO is the cash reserves and the profitability, the money saving in the short term is much emphasized and this kind of the project includes much of the reserves. Another main thing to deal with is the collaboration and the co-operation of the employees, vendors and the customers. Strategic Operations Management: A Wheels of Sport is an authorized trackside seller with in excess of 15 years of practice. Wheels of Sport also store a huge collection of bureaucrat Motor sport kit, Commodities & Memorabilia from various iconic names. Also, it stores a large variety of everyday life and trade names such as Dream weaver, Lambretta etc. The concept value chain structure plays a significant role for developing the most efficient strategic plan for the Wheels of Sports. It has also created its methods to the forefront of administration consideration as one of the most powerful apparatus for the strategic setting up. Its ultimate objective is to enhance the value creation by way of diminishing expenses associated with it. Efficient strategic preparation necessitates significant assurance from the business by way of the time and expenses. The strategic preparation will facilitate a Wheels of Sport to manufacture something that is exclusive and greatly appreciated by the customer as well as increase the customer loyalty. A rational anticipation for both the possible consumer and subscribers is the collection of a wheelchair that permits maximum presentation and mobility for the customers. All deliberations for wheelchair presentation and their applicability are to maximize the mobility of the wheels. Like any of the functional department of the organization, the strategic operation management of Wheels of Sport plays a crucial role to develop the most appropriate strategic plan. Operations Management of the organization simply deals with the management of straight resources that are needed to generate and offer as firm’s end products or services .In the UK, the idea of sports organization devoted to considerate and developed presentation that was first conversed in 1995. The sports organizations of this kind are not novel. A lot of them have been instituted approximately the earth through the last ten years. These government financed businesses, which are mainly meant at serving Olympic athletes, search for an offer for influential competitors through the services. The principal edge hold up require, helping them at the peak of the sport. Evidences and analysis help us to know about the position of the Wheels of Sport in the marketplace. The Strategic planning is the one of the most appropriate strategy that will help to enhance the value of the organization in the market. Proper study about the marketplace is necessary before setting any of the strategic planning in the organization. Supporting operational process of the Wheel of Sport through the BTO; “It is an approach to IT management that reduces costs and produces business outcomes by helping your IT leaders: Allocate IT spend and resources based on business priorities Automate key processes across IT strategy, applications and operations Measure IT effectiveness and efficiency from a business perspective.” (HP business technology optimization: Optimize the outcome of IT, 2010). Conclusion: Strategic Operation Management is necessary for every organization to enhance the customer loyalty as well as to increase the profit. Nowadays, most of the organizations are using Information Technology related technology to develop the most appropriate strategic plan. The Wheels of Sport is an approved dealer and is used to store a wide variety of the products .So, an appropriate strategic and operation plan is vital for the Wheels of Sport to sustain in the market. Reference List HP business technology optimization: Optimize the outcome of IT, 2010. [Online] HP. Available at: https://h10078.www1.hp.com/cda/hpms/display/main/hpms_content.jsp?zn=bto& cp=1-11%5E4864_4000_100 [Accessed 10 June 2010]. Read More