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Operations Management: LensCrafters - Case Study Example

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Like almost each and every effective firm in the market, LensCrafters operation strategy is directed towards improving upon the tasks and engagements that the firm makes each and every day. The end result of all of this is of course to create higher profitability through…
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Operations Management: LensCrafters Case Study
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Download file to see previous pages s come to resonate with nearly each and every consumer within the current market, LensCrafters has engaged with this particular trend and is now offering to recycle old glasses and lenses for individuals that are less fortunate. However, more than merely a charity campaign, LensCrafters bills this particular effort as a dual benefits; both in terms of the benefit that it paid to work and under as well by the Earth’s environment and the fact that material can be reused and recycled (Barrere, 2011). Although it might be tempting to understand that LensCrafters is doing this as a function of protecting the extent environment and seeking to provide for the welfare of less fortunate individuals, the ultimate reason behind this particular strategy is to engage a level of positive reinforcement within the mind of the consumer or potential consumer. Study after study has proven that those firms that represent themselves as sustainable and take efforts to promote sustainability throughout the current environment have a noticeably higher economic benefit as compared to those that completely ignore it. In other words, LensCrafters is utilizing the sustainability approach as a means of furthering its own and; an increase in profitability.
Operations management activities affect the end consumer due to the fact that they had ultimately improve upon the level of service or price competitiveness that a product or service is able to represent. For instance, if a firm comes to the realization that operations management can be beneficial as a tool for directing a further level of efficiency within the workforce, this is affected and the savings are ultimately passed on consumer. Conversely, in a situation in which a particularly inefficient resource allocation strategy is engaged, operations management can be utilized as a means of effectively denoting which strategy is ineffective and how it can be improved, phase out, or reengaged in order to provide a more utilitarian ...Download file to see next pagesRead More
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