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Fedex - Essay Example

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Summary
Their shipping services cuts across the strata; they consider both an item and bulk goods. They provide shipping services both within the United States and globally.
Being a local and international…
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Fedex
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FedEx Market FedEx provides a wide range of services that targets different market segments. Their shipping services cuts across the strata; they consider both an item and bulk goods. They provide shipping services both within the United States and globally.
Being a local and international courier company, FedEx target market include individual transporters, small businesses, governments, multinational companies and any other groups or individuals that would like to send something across the world. FedEx has grown such that it can deliver goods to most of the countries in the world.
FedEx has market competitors who provide similar services. These include TNT, DHL and United Parcel Services as the main competitors. However, FedEx has a substantial market share despite the stiff competitiveness.
FedEx has diversified to provision of printing services, which mainly targets organizations that have bulk of work that requires to be printed. In addition, the company targets professionals and organizations in producing their documents, providing information technology services and doing any other work within the organizational mandate.
One of the largest markets of FedEx is found in the supply chain. Companies and organizations that supply goods are a target market for FedEx since they constantly transport goods from one place to another, both locally and internationally. In the supply chain FedEx provides an array of services including transportation, keeping inventory of goods, and transportation management.
From a broad perspective, the market for FedEx is very broad. Individuals, small businesses, professionals, large corporations, governments, and other organizations provide market for FedEx. However, the largest market is taken up by the individuals and organizations in the supply chain.
Works Cited
FedEx. History of FedEx Operating Companies. 2013. Web. 26 June, 2014. Read More
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