Innovation management - Essay Example

The new age of media has been cannibalizing the TV business. It is agreed that people are also watching a lot of content over the web but the charm and the thing about watching your favorite broadcasts with convenience at a desired time and location still holds good. Along with the digital challenge and the advent of innumerable choices in terms of content to be viewed has also let the viewers get spoilt for choice. Along with this, the social networking sites have also started getting connected to the viewership patterns where tweets and discussions on social networking sites lead towards the rise of real time viewership for shows “An Essay: Innovation Models For The Digital Age.”. The following report is a development of a new innovation of within the television industry for Samsung Group.

The paper proposes a remote free television that shall be controlled by voice, gestures and expressions of the user. The report brings out a comprehensive study of development, launch, implementation and execution of the desired product into the marketplace. Samsung and its success has been recognised the world over through the last decade. The South Korean company has been synonymous with being the world leader in terms of televisions production and mobile phone technology. The company has also been ranked among the world third most innovating firm by the Fast Company Magazine.

The company has grown over the years to become the global leader in consumer electronics from being a local industrial player in its home country. The conglomerate is involved into a number of businesses from apparels to foods and consumer electronics. It has about 19 listed companies under the Korean Exchange and employs about 427,000 people as of 2013 data (“About Samsung”). Samsung Electronics, the most revered technology company had launched its 3D television in March 2010. It was the pioneer in the 3D vision technology in its television sets.

With this innovation, the