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Executive Summary and analysis - Research Paper Example

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These genres included romance, thriller, action, comedy, science – fiction, horror and drama. Hence, an internet survey was held to get hold of the required…
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Executive Summary and analysis
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Download file to see previous pages he reason behind selecting internet to carry out a research was, because, web based surveys are quite advanced technology which helps a researcher create complex and technical instruments using interactive features and multimedia. Moreover, the date is easily collected and analyzed and accurate, since, the answers are found to be more honest than any other way. Similarly, the decision to administer a questionnaire was decided on the basis that, where it is easy and quick to analyze, there it also enable researcher to collect large information.
Furthermore, the project is been carried out to use the quantitative skills and managerial statistics to analyze the survey not only quantitatively, but quantitatively with the help of either ‘Z’ or ‘T’ statistics which does not only form an individual confidence level but also predict whether the confidence interval proved to be correct or not, hence leading to rejection or not rejecting the null hypothesis, which is our original statement or prediction.
As the calculated value is more than the table value of ‘Z’ statistics, we reject null hypothesis. This means that the internet survey response was equal to or more than 50 at 0.05 alpha level. The outcome also illustrate that the confidence interval selected was most appropriate as the result are on the right side.
The confidence interval shows how sure you can be of the result. The greater the interval the surer you are of the consequences, hence, 95% confidence interval depicts that you are 95 percent sure of what and how will be the outcome. On the other hand, alpha level or significant level is calculated by subtracting the confidence interval from 100.
To give a brief, yet enhance version of the result, it can been seen that the result does not agree with our predicted or initial statement that the internet survey response will be less than 50, due to which rejection of null hypothesis occurred.
However, certain problem that occurred during the ...Download file to see next pagesRead More
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