Development of Large Media Companies - Essay Example

Growth improves a company’s efficiency and economies of scale. Company growth boosts a company’s ego in business, diversifies its operations, and builds on its competitive power in the industry.

Companies’ growth as consumers helps them understand consumer mentality better. When companies play consumers, they can understand what aspect of service provision works and what does not work. Companies that grow as consumers will make information-informed decisions on how to address customers’ needs. Usually, companies merge to save on costs, increase their market share and raise their financial strength. Merged companies spread their fixed costs for large production volumes, reduce their unit costs, and increase margins. This happens after price negotiations with suppliers. The merger between Comcast-NBC and Time Warner concentrated on the media. The merger increased my choices and gave me a wider selection of channels. I liked the quality of their service of the merger came at lower costs.

The AOL – Time Warner merger exemplified the concepts of chapter ten such as horizontal integration. The two companies are in the same industry and provide the same services. The resultant business will likely be more powerful, will have a larger market share, and will achieve higher profits and sales revenue. The merger has improved my understanding of the concept of company growth. This merger was an element of external growth because it involved larger amounts of money and is therefore growth through integration.

During a previous project, I realized that face-to-face communication between colleagues is crucial. Other forms of communication especially electronic hinder an accurate delivery of the intended message. I used face-to-face communication because it allows the incoming service provider to ask questions, rethink service plans, and seek clarification on content and instructions. I ensured that we used uniform and consistent language all through the handoff. In doing this, I optimized precision anticipating errors in sensitizing my colleagues about the need for a smooth handoff.

Standardized verbal handoff helped counter barriers to successful handoff such as short-hand terminology, abbreviations, and colloquialisms. I took nothing for granted because I realized that assumptions could lead to adverse results for the client. As such, I ensured I was keen on even the finest details and asked questions about what the incoming service provider had not understood. I borrowed an idea from a friend of using a standardized form to capture important information. This form serves to improve people’s memories so that they do not leave out critical information due to forgetfulness during face-to-face communication.