We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.

Scanning the Environment - Research Paper Example

There are several strategies, which can be drawn from Apple’s SWOT analysis to increase market share and help the computer company with its own strategies. Hence, this paper will also propose certain strategies, which are aimed at increasing the market share of the renowned computer company. Scanning the Environment (Unit 2 IP) As a senior manager in a computer company which competes with Apple Inc., I read a case study regarding Apple and discovered that performing a SWOT analysis on Apple Inc. will substantially help in improving the strategies of the computer company. Apple Inc. is a worldwide brand. Apple is also a world leader in producing computer software and hardware after Microsoft. This is strength to Apple Inc. since consumers prefer Apple’s products over other companies (Martellaro, 2006). Apple Inc. has an extremely strong brand image which ensures that it has an advantage over other companies. The company has managed to achieve this status by providing superior products as compared to most of its competitors. The products offered by the company are also original. Apple also has a strong financial performance that has significantly strengthened the confidence of investors. Apple Inc. is mainly financed by its own equity. The staff members of Apple have also enhanced the image of the company. This makes the customer respect the general customer support provided by the staff members of Apple Inc. ...
In regard to weaknesses, Apple Inc. is relatively slow in the business market

Check these samples - they also fit your topic

CT Scanning
This essay discusses that CT scanning can be used to diagnose different types of cancers such as lung cancer, liver, prostate cancer and enables doctors to see the size of the tumor and see the rate at which it is increasing. The size of the tumor, its exact location, and its effect on nearby tissues is also seen through this.
5 pages (1250 words)Research Paper
In recent times, the weather in the Southwest has been a bit harsh and has been on the rough side. This has presented some opinions on several forums that the weather may not be suitable for living in the future. According to the Western Regional Climate Centre, the maximum temperature in Phoenix has touched the 122F, or 50.6C, mark which is extremely hot conditions (Western Regional Climate Centre).
5 pages (1250 words)Research Paper
S.W.O.T. Analysis of Maaco Auto Body & Painting
Current statistics reveal a weekly auto repair service of 12,000 cars or 600,000 per annum (MAACO: About MAACO, par. 1). The total number of auto body shops within the United States area and Canada already reached 500, indicating that they are “North America’s number-one automotive aftermarket franchise in terms of unit sales.
7 pages (1750 words)Research Paper
Electronic fingerprint scanning for security at airports
The conventional processes of paper based identifications have been replaced by technological identifications that offer a more reliable form of authentication. Recent history of mankind has witnessed extensive forms of destructions, terrorism acts and severe attempts of causing harm to the society.
8 pages (2000 words)Research Paper
Organization Structure and Its External Environmental
This coordination takes place through standardization, hierarchy, and informal communication. The external environmental of exists outside its boundaries but have important impact on the growth and survival of any company or organization. The environmental domain comprises of all elements of environment that socializes with Samsung Company (Halliman, 2009).
4 pages (1000 words)Research Paper
Research project (body scanning technology)
Advanced imaging (body scanning) technology has been one of the most controversial security issues of modern times. People are wondering if the technology will lead to a loss of privacy due to the invasive nature of
16 pages (4000 words)Research Paper
Do criminal organisations use business strategy Do business organisations use criminal strategy
Admittedly, there is a definite link between strategies of different organizations and corporations, one adapts effective strategy of other organizations and by using effective strategies to enhance the output, they make a good image of the organization in the business world by showing better results.
9 pages (2250 words)Research Paper
. Where various Western cultures mistook the wild regions of the Americas as waste regions, the truth was that these lands had been inhabited for thousands of years in harmony
6 pages (1500 words)Research Paper
2.1 External Environment
Therefore, a healthcare organization must closely monitor these factors so as to identify strategic factors that can result in the success or failure of the organization. Political, social, economic, cultural
3 pages (750 words)Research Paper
(Frommer, 2011). This is because a majority of Apple’s products are purchased by normal consumers instead of individuals in the business environment. Also, its cloud software has not met the expectations of the people as Apple had previously expected. Its iPad still needs to be plugged into a computer in order to synchronize. Therefore, only people who own Apple computers could access this service. Another weakness of Apple is its social network services such as iTunes, Game Center and its social gaming. These factors are not massive hits as a person can only access them with money (Wharton High School, 2012). Through this, Apple’s popularity might reduce in the future. Apple Inc. has also tried to incorporate home factors such as the Apple Television set that was recently upgraded. However, critics are of the opinion that the upgrade was minute since the television only has a limited selection of videos. Finally, many people consider that Apple Inc. has taken over the music world with innovations such as iTunes (Martellaro, 2006). According to critics, if the music industry decides to come up with its own form of iTunes, then the real iTunes will be at a risk of extinction (Muller, 2010). Apple Inc., however, has numerous opportunities despite the weaknesses it has. For instance, businesses using iPhones as a means of communication among their employees has gone up. Apple Inc. can consider this as an opportunity of producing more iPhones and increasing their sales. Also, a lot of individuals today use iTunes to purchase music. Apple should look at ways of upgrading iTunes to both their advantage and the customer’s. Furthermore, organizations are
Cite this document
  • APA
  • MLA
(“Scanning the Environment Research Paper Example | Topics and Well Written Essays - 750 words”, n.d.)
Scanning the Environment Research Paper Example | Topics and Well Written Essays - 750 words. Retrieved from https://studentshare.org/management/1456203-scanning-the-environment-unit
(Scanning the Environment Research Paper Example | Topics and Well Written Essays - 750 Words)
Scanning the Environment Research Paper Example | Topics and Well Written Essays - 750 Words. https://studentshare.org/management/1456203-scanning-the-environment-unit.
“Scanning the Environment Research Paper Example | Topics and Well Written Essays - 750 Words”, n.d. https://studentshare.org/management/1456203-scanning-the-environment-unit.
  • Cited: 0 times


Scanning the Environment (Unit 2 IP) Name: Institution: Abstract A SWOT analysis refers to a strategic plan of evaluating the strengths, weaknesses, opportunities and threats of a company. SWOT analysis can substantially help a company to evaluate its strategies…
Scanning the Environment
Read TextPreview
Comments (0)
Click to create a comment or rate a document
Let us find you another Research Paper on topic Scanning the Environment for FREE!
Contact us:
Contact Us Now
FREE Mobile Apps:
  • About StudentShare
  • Testimonials
  • FAQ
  • Blog
  • Free Essays
  • New Essays
  • Essays
  • The Newest Essay Topics
  • Index samples by all dates
Join us:
Contact Us