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Toyota Management - Essay Example

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The concept of competence tree is significant in the analysis of Toyota’s core competencies and capabilities. The concept is focused on the idea that an organization is viewed as a tree having roots in form of specific competencies. …
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Toyota Management Essay
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"Toyota Management"

Download file to see previous pages These competencies are responsible for the growth of an organization’s core products which in turn support the growth of other business units. Eventually the business units are responsible for the production of the end products. This has been the case of Toyota. Toyota is among the most successful businesses in the global car manufacturing market. The success of the company is attributed to its core competencies and capabilities.

Toyota entered the vehicle manufacturing market with the few competencies and low capabilities that saw the company manufacture small volumes of cars annually. In 1947, the company could only manage to manufacture 100,000 cars only. The company was small in size and had limited resources and capacity to produce significant volumes for its market. This situation was compounded by the fact that the company was a new entrant in the car manufacturing market. However, the company made the first step towards growth by creating a team of visionary managers that had competent skills in the manufacturing of cars and the management of the company in the new Japanese market. The operations of the company were directed by the exceptional skills of the founder. The founding team has been at center of the management of the company because of the management principles that they managed to establish when Toyota was making entry into the car manufacturing industry. ...
In terms of effectiveness, the company produces such large volumes but still maintain quality. For instance, in the year 1962 the company was taking 15 minutes to change dies but the time was later reduced to only 3 seconds in its current product process. Based on the VRIO framework, I must comment that the company’s production process was valuable to the company. While competitors were spending a lot of time assembling the final product, Toyota had managed to produce close to double units. The company managed this core competence by developing new production methods that continually reduced set up times. The company has maintained to stay ahead of competition by reducing time in its manufacturing process. The company also has an effective value chain that has managed to drive company sales and production volumes. Using porter’s value chain, Toyota has managed to create a formidable marketing and sales team that is responsible for the collection of market data with regards to the needs of consumers. The company also has one of the most efficient assembly lines in the world and has managed to reduce the number of defectives in its products. All these have enabled the company to attract new customer and reduce costs of production making the company record high profit margins ahead of its competitors. The above mentioned core competencies have maintained high capabilities for the company. The company has the capability of recording high profits from its operations even when there exists tough economic times. This is achieved using a combination of good management and an efficient production process to reduce production costs while ...Download file to see next pagesRead More
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