We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.
Nobody downloaded yet

Australia's Airline Industry - Case Study Example

Comments (0) Cite this document
Name: University: Course: Tutor: Date: 1) Comparative analysis of the history of Virgin Blue company and it competitors Virgin Blue was first launched in August 2000 with only two Boeing 737-400 Aircrafts leased from the then sister Airline Company called Virgin Express initially offering only seven return flights every single day between Sydney and Brisbane…
Download full paperFile format: .doc, available for editing
Polish This Essay98% of users find it useful
Case Study Australias Airline Industry
Read TextPreview

Extract of sample
"Australia's Airline Industry"

Download file to see previous pages This enabled virgin Blue to grow rapidly and became the second largest domestic airline carrier in Australia. Air New Zealand on the other than, is a flag carrier and one of the national airline companies located in Auckland, New Zealand; This airline operates a number of scheduled flights to 24 international and 26 domestic destinations in 15 countries across Europe, Oceanic, Asia and America. It is a member of the star global Alliance having joined in the year 1999. It was originally known as Tasman Empire Airways Limited; where the government of Australia was in ownership by the year 1965. Latter the name changed to Air New Zealand as it is called today. It operates along haul fleet consisting of Boeing 747,767,777 as well as Airbus A320 aircraft on international routes. Qantas airline is one of the Australian airlines based in Sydney Australia. This airline is the oldest continuously operating airline in the whole world. Currently the airline is considered to be a four star airline. 2) Summary of current political, social, legal, economical and environmental issues influencing the company Political/ Legal The legal/political segment is an arena were the interest groups and the organizations compete for resources, attention and voice of overseeing the law and regulations guiding the various interactions among nations, This represents how organization try very hard to influence the government and how the governments control them. For instance Blue Virgin is concerned about all the government regulations that affect the business as a whole. This helps the company to effectively achieve its goals considerably since political and legal environment are business friendly to the company (Lowe 2008, P. 126) Social Social-culture is concerned with the society cultural value and attitude. Since attitude and values forms the main cornerstone of the society, then they often drive economical, political/legal, technological and demographical changes and conditions. This market segment has a direct effect on the overall performance of the company as it relate passenger who use the companies services from different cultural back grounds with varying attitudes (Robinson 1997, P. 31).. Economical Economical environment refers to the direction and nature of the economy in which a company competes. A firm must forecast, scan, monitor and assess the health of its economy so as to have a higher advantage over competitors in the same economy. As for the case of Blue Virgin it is important to analyze the economy before coming up with any decision that would help it to achieve its goals in such a competitive environment. Technological This includes activities and institutions involved with translating and creating knowledge of new services and various brands in the market. The benefits of these efforts suggest the findings by early adopters of new technology to help in achieving a greater market share as well as high returns. For instance Blue Virgin do verify that the it is continuously scanning the external environment in order to identify the potential substitutes for technologies that are being used and also acquiring new technology which gives it a very high competitive advantage over its competitors (Lowe 2008, P. 126). Environmental The general environment of Virgin group t is composed of dimension in the broader society which influences the company as a whole (Park 2001 P. 134. ...Download file to see next pagesRead More
Cite this document
  • APA
  • MLA
(“Case Study Australia's Airline Industry Example | Topics and Well Written Essays - 1250 words”, n.d.)
Retrieved from https://studentshare.org/management/1436261-case-study-australiayies-airline-industry
(Case Study Australia'S Airline Industry Example | Topics and Well Written Essays - 1250 Words)
“Case Study Australia'S Airline Industry Example | Topics and Well Written Essays - 1250 Words”, n.d. https://studentshare.org/management/1436261-case-study-australiayies-airline-industry.
  • Cited: 0 times
Comments (0)
Click to create a comment or rate a document
Case study in event planning industry
Evaluating the types of risks that pose a threat and minimizing the impact is important. In the case scenario, there are several different risks that stakeholders were exposed to. The first risk was when the tent company drove a stake into the ground and damaged a water line.
5 Pages(1250 words)Case Study
Tourism Industry Case Study
Numbers of European companies are in the market, offering great tourism and shipping services. This paper deals with TUI, the largest and leading Tourism Company in Europe. The paper is divided into four parts. The first part describes the background and current information about TUI.
26 Pages(6500 words)Case Study
Shipping Industry Case Study
The process involves investment by a bank as the initial buyer, then registration with the national commission for exchange. Registration includes detailing the business model of the organisation, as well as its history, economic performance, and other relevant information.
9 Pages(2250 words)Case Study
The Airline Industry
It also enjoys the prerogative of being a profit making airline company, and has reported a net income of $321M in the Second Quarter (2Q) of 2008, as against a reported NI of $ 278M during the corresponding period in 2007, an increase of nearly 16% in net business revenue.
4 Pages(1000 words)Case Study
International Strategic Management- Case study (Emirate airline)
The focus of marketing is to project the image that Emirates Airlines is superior to competition in terms of in-flight quality and the delivery of concentrated customer service. Thus, internally, Emirates Airlines maintains a very focused philosophy
4 Pages(1000 words)Case Study
International strategic management - Case study (Emirate airline)
The increased focus on diversification and the thirst for injudicious strengthening of the company using acquisition strategies has created certain strategic problems to the Emirates airlines at
10 Pages(2500 words)Case Study
TUI ( tuarism industry ) case study
For their tourists, UK offers exceptional facilities and packages which include free security, free health care and hospital visits, excellent night life, historic places and architectural sites which are worth visiting. Europe is the second
12 Pages(3000 words)Case Study
Case study: Dell Computer Corporation: An Analysis of PC Industry
Dell Computer Corporation was started as by an eighteen year old Michael Dell, who as a student worked part time from his hostel room to format hard disks for the
10 Pages(2500 words)Case Study
A Case Study of Southwest Airline
The author states that southwest airline being one of the major airline companies in this country has been greatly affected by congestion. Factor that might have caused this problem is the increase in competition in the aviation sector. The researcher tries to find better solutions to improve the situation.
4 Pages(1000 words)Case Study
Electric Fan Industry Case Study
Tibrewala, owner and chief executive officer of Bhagyanagar Fan Limited, was facing some shortages in the components supply in the last peak season, decided that a short term forecast
1 Pages(250 words)Case Study
Let us find you another Case Study on topic Case Study Australia's Airline Industry for FREE!
Contact us:
Contact Us Now
FREE Mobile Apps:
  • About StudentShare
  • Testimonials
  • FAQ
  • Blog
  • Free Essays
  • New Essays
  • Essays
  • The Newest Essay Topics
  • Index samples by all dates
Join us:
Contact Us