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Review the Job listings at a Multinational Organization: Coors Brewery - Essay Example

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Introduction This paper is about Coors Brewery and job related issues at Coors Brewery. It encompasses job opportunities and job recruitment strategies at Coors Brewery and much more. Coors Brewery was established in 1880 by Adolph Coors, a Prussian-born immigrant who came to the United States in 1868…
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Review the Job listings at a Multinational Organization: Coors Brewery
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Download file to see previous pages His product was an immediate success. In 1880, Adolph Coors bought out Joseph Schueler and established a tradition of family ownership that was maintained for almost a century (Dartmouth, 2001). Coors Brewery has been in partnership with many other breweries; its alliances are present in the United Kingdom, Canada, United States of America etc. Recruitment Strategies Used by Coors Brewery Coors Brewing Company recognizes its employees and their efforts and gives credit of its success to its employees. While Tim Keefe was at Coors Brewing Company, his recruitment strategies helped the company become recognized for its innovation and employment brand. (Employer Brands, 2011) In 1975, a lawsuit against Coors Brewery was filed, according to which Coors Brewery used “methods of recruitment which served to perpetuate the company's nonminority male workforce.” Therefore, in 1997, Coors brewery made an agreement with EEOC in which it vowed that it will never be discriminating in hiring employees from then on. (Dartmouth, 2001). ...
They should keep in mind that they are not younger than 21 years of age. Moreover, they should hire people who would not get affected by beer and are in no way alcoholics etc. Plus, they should keep a check on the employees they are hiring so that in the future the employees don’t do stuff that was not diagnosed earlier. Job Opportunities Classification In Coors Brewery there are a lot of job opportunities for all kinds of people and for both genders. There are jobs in related to brewing, then there are jobs related to administration and management. Being a top notch firm, Coors brewery hires employees for marketing, corporate communications, Corporate Social Responsibility etc. There are a lot of job opportunities and a lot of job positions that a company has to offer. This shows that Coors Brewery is a very extensive organization. It sponsors in many sports events for its promotion. It also spends a lot in order to be a socially responsive citizen. Optimal Mix of Home and Host Country Employees Coors Brewery supports diversity; they have international projects going on with not only developed countries but developing countries as well. They have projects with African American companies as well as Hispanic companies. This shows that they value diversity. They prepare their employees such that they are able to work with all types and kinds of people in a congenial manner and without bringing bad name to the organization. They make sure that they have done proper homework on the host country and that they abide by their laws and also that they mold themselves as per the culture of the country that they are working in. They want to keep congenial relationship with their host country. They mould their own rules and regulatiosn such that the ...Download file to see next pagesRead More
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