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Micromanaging Coca-Cola Corporation - Essay Example

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The international Coca-Cola Corporation was created in Georgia in 1886. The company headquarters is still there. The company is renowned for its connections towards metropolis and specifically its humanitarian background. In 1886, pharmacologist John Pemberton designed the soft drink Coca-Cola…
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Micromanaging Coca-Cola Corporation
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Micromanaging Coca-Cola Corporation

Download file to see previous pages... Coca-Cola makes, and promotes nonalcoholic products around the world. It primarily provides glistening but still refreshments. The company’s dazzling drinks consist of nonalcoholic drinking products along with carbonation, for example vigor beverages, and carbonated water and distinctive flavored water. Its products include nonalcoholic drinks with no carbonation, which include noncarbonated water, flavorful water and improved water, noncarbonated vigor products, and juice refreshments, ready made teas and coffees, as well as drinks of sports activities. The Company also provides flavoring compounds, sweeteners, powders with regard to filtered liquid items, refreshment elements, as well as syrups. It sells its nonalcoholic drinks principally within Coca-Cola, Fanta, Sprite, Diet Coke, and some other simple brand names. The organization advertises it’s carried out refreshment items mainly to marketers; as well as drink focuses as well as syrups to bottling as well as canning staff, vendors, wholesalers, as well as suppliers.
At present Coca-Cola areas of operations extended a long way outside of Georgia and also the United States. The firm has grown as amongst the world’s virtually all incomparable companies. The Coca-Cola brand name is probably one of the five best icons on the globe. Presently, Cola contains approximately 400 products of different brands in more than 200 countries. (http://www.thecoca-colacompany.com). In 2010, the company’s total net operating revenue equaled $35. 119 billion while its total assets were $72.721billion (http://www.yahoo.finance.com). Almost 139, 600 employees are working at global level in its different areas of operations (10-K, 2010). Mission and Vision Statements The mission of Coca Cola is perfectly for the refreshment of the community is not merely for our bodies but also for one's heart together with mood together with style additionally. Furthermore, it desires to really encourage confidence together with the help belonging to the behavior together with ...Download file to see next pagesRead More
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