Running head: S&D of apple iphone 5 [Pick the date] Author’s Name: Supply and Demand of Apple Iphone 5 Introduction Millions of users around the globe are using apple gadgets and have constrained themselves to all its products, there are kids, elders and professionals who stick to it and eagerly wait for the new releasing versions and more created applications…
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The features of the iphone 5 are high tech and do very well with technology savvy customers. Iphone’s user friendliness and looks have won complete control over users. The market has seen the peak of apple Iphone 5 demands when just after the three days of release over 5 million of them have been sold, it has been listed on the charts of apple company (2012). A detailed interview from CEO of Apple Company Mr. Tim Cook had said that the success of apple I phone 5 has been brilliant and they are over whelmed with the response. So, he showed an intended desire to make productions rapid and provide apple Iphone 5 in hands of every person who dreams to hold it. The demand is increasing with every passing day and company is under lot of pressure to manufacture Iphone for everyone. Such things consume time, the initial supply has been completely sold out and regular shipment transportations are going on. Also, there is facility for consumers that they can order online and are allotted a specific delivery date, so this is how demand is being satisfied (Harrison et al., 2012). Table 1.1: The journey of Apple iphone through the years There has been an incredible increase in demand of apple Iphone 5. There has been placing of pre-booking orders by customers for Iphone. Two million was the ratings for demand for apple Iphone 5, which is far more than the Iphone 4’s. Approximately it was double in number then the previous one which is a land mark and a huge success in its own self. There are growing numbers of orders and deliveries everyday and the numbers of lover of apple Iphone 5 range are increasing by the day. The demand and supply charts are rising higher into about 22 major countries over the world. Countries contain Switzerland, Portugal, Czech Republic, Denmark, Estonia, Hungary, Ireland, Italy, Lithuania, Netherlands, New Zealand, Poland, Slovakia, Slovenia, Finland, Spain, Sweden and Belgium. (Paczkowski, 2012). Table 1.2: Demand graph for the Apple iphone 5 Cause of Demand Shift The major reason behind the shifting demand of consumer all over is due to the latest technology and high definition real time inspiring features. The reviews are mostly mixed in terms of satisfaction and dissatisfaction of consumers, but the entire blend has resulted into a huge success of time for Apple Company. After the launch of apple iphone 4, there has been a serious competition between the several smart phone companies with regard to the desirability and durability for the working and usage. Still the exclusive release of Iphone 5 has managed to wash all the competitors. The prominent features include the four inch flat interesting wide screen. The length also increased, the wide screen and huge clear displays are already a mark of apple Iphone series. The opening for the headphones has been shifted to the either side accordingly and is extremely useful for the users to handle, and make way out to get to your ears. As compared to the previous version, the speakers are far bigger and sound quality is much more profound, clear and deeper. Then there is lightening connector, which is additional in nature. One the whole it has bigger screen quite prominent, 4G compatibility power race and above all better and improved front facing camera for perfect view (Hughes, 2012). Market reputation and impact is the real developer of status
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