Social media concerns - Essay Example

Social Media Concerns Social Media Concerns Social media helps people stay connected and up to with what people arewriting about other companies. It is a platform where one can exploit to market their organizations. It can also be used to monitor the progress of the competitors. Social media is a rich media with a bountiful of audiences where organizations, both governmental and non-governmental can use to as part of their strategies to perform their duties. However, several guidelines can apply when using the social media that must be considered seriously.

One such guideline is that, when using social media, especially at the workplace, professionalism should be embraced. This is because, the updates made by one in the social media about a company or an organization is read by both people from within and outside the company. When professionalism is not applied, a misleading message might be relayed to the audience about the company, and this may not auger well with the company’s progress. It is important to represent your organization positively, always.

“Represent yourself and your organization positively,” (pp. 649). It is also important for one to find out whether their organization has appropriate behavior in the online for employees. If such exist, one is required to follow them. Students and professionals need to be aware of the social media presence for various reasons. One reason is that, various firms use social media to host discussions about their products or services. In such cases, students can be potential clients who might want to know more about the products or services.

Professionals as well can be enriched and also share their thoughts about such products or services on the discussion board. Again, students and professionals can be prospective employees who might want to engage in discussion with active employees. ReferenceChapter 22: Connecting with the public.