Free

Public Affair class summary - Essay Example

Comments (0) Cite this document
Summary
Public Information is an important element that promotes government accountability to its citizens. The media is an important tool that public…
Download full paperFile format: .doc, available for editing
GRAB THE BEST PAPER96.1% of users find it useful
Public Affair class summary
Read TextPreview

Extract of sample "Public Affair class summary"

Summary Lee and Neeley, Chapter One and Two: Chapter one of this book analyzes the importance of effective communication strategies in the field of Public Administration. Public Information is an important element that promotes government accountability to its citizens. The media is an important tool that public administrators use in providing public information. Public relations deal with how the government provides Public Information. It is therefore an important tool of governance. Administrators use the tools of Public Relations to advance the mission of the agency, for external communications, and for purposes of promoting good governance. Furthermore, the government uses Public Relations for purposes of influencing the public, to behave in a way that is conducive to them. Public Relations is therefore an important tool of governance and promotion of accountability.
Chapter Two of this book analyzes the importance of Public Relations to administrators and the government. For instance, this chapter denotes that Public Relations is important in helping administrators to achieve efficiency in whatever they do. Public relations achieve this objective by helping administrators to achieve the central mission of the agency, and helping to fulfill the democratic responsibilities of the government. Some of the missions that Public Administration helps to achieve include customer relations, delivery of services, provision of information, etc. By enabling administrators to provide information, public relations help to depict accountability of the government agency, to the people.
Furthermore, an efficient and effective public relations tool helps a government agency to conduct its affairs and mission in a less expensive manner. Another important role of public relations is political. It is used for purposes of advancing the political autonomy and power of the agency. In short therefore, the functions of public relations are categorized under the following three groups (Lee and G, 9),
Mandatory, this involves the democratic role of public relations. They are,
a. Public reporting
b. Media relations
c. Promoting accountability.
Optional, which involves the optional role of public relations. These includes,
a. Public education.
b. Increase of the utilization of products and services.
The dangerous role of public relations, which is the desire to achieve political power and autonomy.

Fitch Chapter 11:
Fitch talks about how federal agencies communicate with their employees and the public. This chapter examines the difference between Federal agencies, and other agencies. The major difference denoted is that in a federal agency, communication is structured and hierarchical. This means that communication emanates from the manager to the junior officers. This is in terms of instructions and policies of the organization (Fitch, 251). Furthermore, these organizations have a spokesman or woman, whose role is to communicate with the media or relevant authorities that seek any information regarding the organization. Fitch also explains that the FOIAs act and the Hatch act regulate the manner in which Federal agencies and institutions give relate with the media, and the citizens. This is in regard to giving information to the people.
Summary of the Film: Behind Closed Doors:
This film talks about lobbying. According to this film, almost all institutions and business organizations are lobbyists. This includes the Catholic Church and leading companies such as Apples. These companies use approximately 9 billion dollars for purposes of lobbying. Public relations firms are always used to lobby the government and the congress on behalf of their clients. For successful lobbying to occur, two components must be there, that is access and money. Most lobbyist fund the campaigns of politicians, and in exchange for concessions from the politician under consideration. However, it is illegal for people to lobby the parliament and administrators to pursue policies that favor them. In fact, it is difficult for any legislation to pass in congress, without lobbying. Even President Obama had to lobby huge financial institutions, to ensure that the health care act passed in congress.
Works Cited:
Behind Closed Doors of Washington Lobbyst. Attkinson, Sharyl. CBS. 7 Oct. 2012. Television.
Fitch, Bradford. Media relations handbook: for government, associations, nonprofits, and
elected officials. Second ed. Alexandria: Capitol Net, 2012. Print.
Lee, Neeley, and G Stewart. The practice of government public relations.. Florida: Taylor and \ Francis Group, 2012. Print. Read More
Cite this document
  • APA
  • MLA
  • CHICAGO
(“Public Affair class summary Essay Example | Topics and Well Written Essays - 500 words”, n.d.)
Public Affair class summary Essay Example | Topics and Well Written Essays - 500 words. Retrieved from https://studentshare.org/journalism-communication/1658855-public-affair-class-summary
(Public Affair Class Summary Essay Example | Topics and Well Written Essays - 500 Words)
Public Affair Class Summary Essay Example | Topics and Well Written Essays - 500 Words. https://studentshare.org/journalism-communication/1658855-public-affair-class-summary.
“Public Affair Class Summary Essay Example | Topics and Well Written Essays - 500 Words”, n.d. https://studentshare.org/journalism-communication/1658855-public-affair-class-summary.
  • Cited: 0 times
Comments (0)
Click to create a comment or rate a document

CHECK THESE SAMPLES OF Public Affair class summary

Millwood Affair

...BACKGROUND TO THE MILLWOOD AFFAIR Matt Millwood, an employee who was on duty at one of the teller workstations in the firm's main branch in downtownWaterloo on the day the robbery took place, had violated company's policy governing how employees should deal with a robbery. Specifically, instead of alerting one of the supervisors and waiting for the police to come, he has pursued the robber out the front door of the branch and into the parking lot, where he wrestled with and subdued the robber until the police arrived. His action earned him much commendation from the public and the media. There was much publicity, as the robber was on the FBI's "10 Most Wanted List" on a North American...
3 Pages(750 words)Essay

Dreyfus Affair

...; the affair had deep impact on the Jewish people, and is responsible for the introduction of drastic changes in the approach, understanding, behavior, aptitude and lifestyle of the Jewish community. The ambition behind the achievement of the success was to make the French Jewry realize that it was a legitimate and non-offensive practice to portray as Jew in another to support the associates of other community. The researchers have proved that the modern French Jewish organizations have their association with the central group of people who were staunch supporters of Dreyfus. 'The Affair rapidly became a matter of opinion, a polemical debate, dominated by a class consciousness' (Forth,...
12 Pages(3000 words)Case Study

In public administration class

...In Public3 Order 352611 Topic: In public administration class Metaphor has the special merit. It drives home something that which is difficult for a lengthy discussion on the given topic to conclude. This book tells an inquisitive reader how the metaphors work. It catches the mind first, though the language used is important. Metaphors have the intrinsic capacity to mold ones perceptions and consequently actions. They interact with the thought-processes of the reader/listener. When the thoughts are changed, the mind is changed; when the mind is changed the personality of the man, ones outlook is changed. Metaphors...
2 Pages(500 words)Essay

ANALYTICAL SUMMARY (English Class)

...Min-zhan Lu’s paper d “From Silence to Words: Writing as Struggle” recounts the way the was torn between two cultures linguistically, in her years of growing up in a semi post-capitalist, semi post-colonial China. English was seen and promoted as a language of immense possibilities at her home, drawing examples from the failure of a grandfather who did not know it and the success of her father who was empowered, as a medical doctor, with a command over it. However, Mao Tse-tung’s Marxism during her school years, forced her to disown her family’s preferred language in public, in favour of the Standard Chinese, which was designed to be the norm above all other Chinese dialects. As a student at high school where she had to work... of language...
1 Pages(250 words)Essay

Asian security class: summary

...Asia Security Summary In the year 2001, North Korea and Russia made relations in order to improve their active diplomatic profile and mend their bilateral ties. However, the collapse of the USSR and reforms made Gorbavech in Russia have made it impossible to predict what impact the relations will have on the Korean region or peninsula (North and South Korea) conflict. According to Gobarvech, the relations between North Korea and Russia express all that was wrong with the Soviet Union policy (Kim and Lee 140). The relations were further worsened by the collapse of the USSR. This is because North Korean leaders had fully supported the anti-Gorbavech coup; however, the present situation required them to deal with Kremlin’s...
1 Pages(250 words)Article

Public Affair class summary --

...Lee Chapter 3: Media Relations by Jerome Sadow that focuses on the role of communication directors in the government who work within their organization and most importantly with the media. The major consideration is paid to the methods of communication such as writing for the speeches, press releases, pointer-outlines for the executives, issue backgrounders, letters to the directors and other team members, op-ed columns and the Radio and TV interviews. Sadow has presented a straight forward analysis on the tactics and strategies applied by Public Relations. According to him, there are more than one ways to deal with the media. To be successful in the media relations a complete understanding of different media types such...
2 Pages(500 words)Essay

Public Affair class summary #5

...in the past. Some TV stations have aired news perceived to be partisan. Fitch has also provided an overview of Radio medium. Although audiences have shifted to other forms of communication, Radio medium has retained its relevance by hosting talk shows on various issues being experienced in the public. There are also specialized programs that offer news on traffic and weather events of various regions. Technological development of various forms of communication has resulted to widespread use of the internet. Through the internet individuals, government agencies and private organizations exchange information with the use of the websites, social media and blogs. Works cited Fitch, B. " Interacting with Reporters and...
1 Pages(250 words)Essay

Public affair class media material plan

...to accredited U.S. colleges and universities. The Education USA network is supported by the U.S. Department of States Bureau of Educational and Cultural Affairs (ECA), which strives to foster mutual understanding between the people of the United States and the people of other countries. Education USA advisers and staff work with U.S. higher education professionals to promote international student enrollment. Education USA also helps promote study abroad opportunities for U.S. citizens. U.S. and international students alike can prepare for leadership roles in todays world through an international education. Contacts Information: Public Communication Division PA/PL, Rm. 2206 U.S. Department of State 2201...
2 Pages(500 words)Case Study

Public affair class media material plan

...the International Affairs Office on information that relates to the colleges or institutions they wish to attend. We believe the students bear the most responsibility since they make individual choices depending on their preferences. A committee member reckoned, “The international students form a huge part and we are conscious of their different problems and they should therefore feel encouraged and safe while applying for courses in the United States”. “The main reason for this press release is to address the problem of online courses that are increasing radically” said the Chairman. It is challenging for the department to control the number of colleges that are advertising for international courses online since we do...
2 Pages(500 words)Essay

Public affair class source report 5

... Horizon Scanning and Media Coverage Reports Chen, Shirong. “Chinese overseas hit record high.” BBC, 18 April Web. 30 November 2014. < http://www.bbc.co.uk/news/world-asia-pacific-13114577>Summary: Statistics show that there is significant increase of Chinese students who come to Britain, Canada, and United States for higher education. The increased number of international students from China promotes the financial capital of U.S and U.K colleges and universities and fosters economic growth in China since international graduates return to China where they utilize their knowledge and skills for research and development in the home country. Relevance: The information is relevant to the department of international student U.S since... it...
2 Pages(500 words)Essay
sponsored ads
We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.

Let us find you another Essay on topic Public Affair class summary for FREE!

Contact Us