Big Data Technology Issues - Article Example

Also, Big Data enables the acquisition of important data about clients through cards such as debit and credit cards and trial customers’ purchases. Apart from the basic client information, using the cards enable an organization to obtain other derivable information about the client's geography, which is essential in making policy decisions.

My concentration is Entrepreneurship, and the application of Big Data in the field of entrepreneurship is in the analysis of Big Data to aid in the decision-making process. Another application of Big Data analysis that would help me in my concentration is building a corporate culture in an organization that I will work for. From the key business processes to major decisions, organizations have become more data-driven and apply insights from the very analytics. In this connection, the organizations do not merely rely on the employee’s subjective feelings about various aspects of operations but incorporate data analytics to inform decisions. This helps in developing the workforce, and an evidence-based culture. Furthermore, Big Data analysis is instrumental in an organization in terms of the provision of insights into security, privacy, and administration issues. These aspects of a business organization can be analyzed and responded to using Big Data.

The company-wide big data platforms provide solutions to challenges of the business big data. For instance, past trends of customer purchases, provided by Big Data are also useful in discerning the tastes and preferences of customers in various places and making investment decisions to satisfy such needs. The investment decision about the products to avail to which section of the global or regional clients would be much more effective if the Big Data informs such decisions. Finally, big data analysis in engineering will help me with an infusion of cognitive intelligence with generational apps. Innovation, creativity, and the entrepreneurial spirit are highly boosted especially in the area of cognitive computing. It is from this that a new class of applications with the capacity to relate the experience is built. This would help to enhance the interaction and solve some of the most complex problems that business organizations face.